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This post could just as relevantly be titled “When Beta Males Miraculously Get It Right.”

Before we get to the “how”, we should answer the “why” of treating a beautiful woman like a plain woman. Recall Poon Commandment X:

X. Ignore her beauty

The man who trains his mind to subdue the reward centers of his brain when reflecting upon a beautiful female face will magically transform his interactions with women. His apprehension and self-consciousness will melt away, paving the path for more honest and self-possessed interactions with the objects of his desire. This is one reason why the greatest lotharios drown in more love than they can handle — through positive experiences with so many beautiful women they lose their awe of beauty and, in turn, their powerlessness under its spell. It will help you acquire the right frame of mind to stop using the words hot, cute, gorgeous, or beautiful to describe girls who turn you on. Instead, say to yourself “she’s interesting” or “she might be worth getting to know”. Never compliment a girl on her looks, especially not a girl you aren’t fucking. Turn off that part of your brain that wants to put them on pedestals. Further advanced training to reach this state of unawed Zen transcendence is to sleep with many MANY attractive women (try to avoid sleeping with a lot of ugly women if you don’t want to regress). Soon, a Jedi lover you will be.

Beautiful women LOVE LOVE LOVE to be treated by men as if they are plain-looking women. Beautiful women love this treatment because it serves as evidence that the man who treats them this way is an alpha male who has such an easy time getting laid with other beautiful women that he doesn’t feel any need to impress them. He can “just be himself”. :lol:

A beautiful woman writes off a man seeking her approval almost as quickly as a man writes off an ugly woman flirting with him.

Now that you know the “why”, here’s the “how”:

As stated above, never compliment beautiful women on their looks, and never think of them in terms of their looks. But these are small tricks of brain, fore and hind, that pale in comparison to the effectiveness of treating beautiful women PLAYFULLY, like they’re bratty little girls with cooties.

Next time you’re out, try to find some beta males with their homely girlfriends. You won’t have to search for long. Observe them in the wild for a bit, and you’ll notice something. More than a handful of those beta males act charmingly ALPHA with their plain janes. For some mysterious, magical reason, these betas are able to relax like an alpha boss, and tease their bland girlfriends until the girls are giggling and smiling.

These betas, in other words, are contextually alpha. Does that mean they’re alpha males? No. For that, they’d need to be as carefree and reckless and cocky with cute girls as they are with their homely halves. As it stands, the betas are merely accidental alphas.

But this is where you can learn something from a cool beans beta. Watch how he acts with the fugs, and act that way with the babes. It’s a naturally aloof attitude coupled with playful behavior. The aloof attitude has been discussed at CH many times, so here we’ll focus on those playful tactics that win girls over, (and incidentally raise your sexual market value vis-á-vis hers, nourishing her vagina to full bloom).

Playfulness Tactics

- the “stop hitting yourself” game
- surprise kicking her in the butt as you walk side by side
- making over-the-top phony facial expressions indicating rapt attention or wide-eyed curiosity
- cutting in front of her in lines
- jumping in a puddle to get her wet
- asking if she’d like another ten ice cream bars
- composing a ridiculously inane poem for her, and delivering it with stentorian gravitas
- putting her hand on your arm, and then accusing her of raping you
- grabbing her purse and hanging it from a branch high in a tree
- going in for the kiss with BBQ sauce all over your face
- taking it the extra step and smearing her face
- the “say everything she says” game (gets annoying delightfully fast)
- making fun of her insatiable horniness (this is projecting women’s own teasing preferences back onto them)
- the “stay on your side” game
- putting something in her hair (try to do it without her noticing until later)
- “there’s something on your shirt” ruse
- indian burns
- making a loud noise every time she tries to say something (“what? speak up I can’t hear you!”)
- mishearing everything she says (“you want me to dump on a whore?”, “NO I WANT YOU TO RUN TO THE STORE!”)
- unctuous flattery (“that’s brilliant! you’re a genius. I am SO awestruck and humbled right now. wow just wow.”)
- pretending to be impressed by her (“I just can’t believe… you… me… here like this… I think I’m going to faint, can I have your autograph? I think I just soiled myself. HOLY MOTHER OF PEARL this is the greatest day of my life!!!”)
- pretending to push her into traffic, the ocean, a pool, a port-a-johnny
- the escalating “what?” game
- staring contests
- staring contests with funny faces
- a game of tag (if she doesn’t immediately run after you, act as if she’s going to tag you at an opportune moment and dart out of the way every time she gets near)

If you find this hard to do with hot girls, that’s because you’re imbuing their beauty with too much importance. You think a hot girl is more likely than a plain girl to dismiss your childish antics, and this thinking causes you to walk on eggshells when in their company. But the opposite is true. Hot girls love to be teased and taunted and patronized. They love it because they rarely get it.

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Hey You

What are the two words that a girl will say to a man when she’s experiencing a vague craving for sex with him?

Reader Vagitarian asks for some game advice:

I need some advice from CH readers! I’ve been doing my best as the article states to become the ladies man I’ve always pictured myself being. I’m now bedding more and better quality women.

My sis has a hot-9 friend that just broke off an engagement. I’ve always had a crush on her and I know she eyes me from time to time. Especially since I rejected her approaches years ago – had a girlfriend at the time (was being beta but the rejection was so alpha). Our paths never cross, but we are both going to my sis’ wedding in the next few months. To spark things up I contacted her on FB where she likes every second post or picture I put up. I’ve never msged her or liked anything of hers… ever.

Me: Hey I didn’t know you guys have a plane? You get to fly it much?!

-Same day-

Her: Hey you! How’s it going? And yes my dad flies…blah blah …I do once a month or so. :)

-3 days later-

Me: Oh cool, so you’re in real estate right? Has your dad ever let you land?!

-One week later-

Her: Yeah, blah blah.. You back in the city too? Soooo excited for your sisters wedding in a few months!!! You bringing a hot date?!

—————-

How long should I wait to reply and what should I say? Do I avoid her last question completely or should I suggest that I’m going alone with full intentions of nailing her or any other of my sister’s ridiculously hot friends?

I’m usually pretty good at the indifferent txt/fb game but I feel like I’m over thinking shit here. In the past if I made a mistake I wouldn’t give a shit but I really want to bed this one!! What do I say and how do I form it guys? Thank for the help!!

Reader Newly Aloof responds,

Her: Bringing a hot date?
You: It’s complicated.

Anytime I’ve ever had a girl respond to me with “Hey You” I knew she was dtf. Something about Hey You.

This is so true that I don’t even… I can’t even…. odds or evens. There really is something predictably revealing about “hey you” when a girl uses it. As with Newly Aloof’s observation, I’ve yet to meet a girl who dropped the “hey you” greeting on me who didn’t eventually show keen interest in becoming an intimate partner in grime. It’s especially revealing when you hear a girl say “hey you” rather than reading it in text. Typically, she will sing-song the phrase…

hey yoooooo

…like a vocal fry on steroids. And perhaps accentuate her delivery with a cute hunched shoulder, upturned head, full body mini-hop, eyes glimmering like C-beams.

It’s as if the two words “hey” and “you”, melodically concatenated for synergistic effect, are the symptomatic verbal goosebumps of the warm chill caused by her engorging labia.

Anyhow, to answer Vagitarian’s game-related question, “It’s complicated” is a fine reply. “We’ll see” and “The usual. My harem” also would work. Krauser’s suggestion — “Behave…or it’s the naughty corner for you young lady…” – is good, too, especailly as a tactic for luring the girl to parry and sustain the conversation. Don’t worry so much about how long to wait to reply. If you reply like a man with options, it won’t matter how long you wait.

UPDATE

Commenter Revo Luzione adds,

Yeah, I’ve noticed that too. It’s code for ” Hey (I want to bang) you!” It’s funny when it comes from women from work or other people that are supposed to be “off limits.”

It’s fun knowing what women are really thinking. Every time you hear the “hey you” greeting from girls, it’s like seeing the tumbling green code in The Matrix, except it’s not green code, it’s pink pussies.

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A reader reaches out to the Chateau Lordship,

I could use your help. Actually, this is probably more in Athol’s domain, but his answer wouldn’t be as entertaining as yours and he might be kind of judgmental.

More judgmental than this blog? Impossible.

Two years ago I caught my wife of four years having an affair. At the time, I knew nothing of game… I was a Beta schlub. It was my broken-hearted “what do I do now” that led me to your website, which of course changed my life. I forgot about my self-pity and hit the gym. Then I bought some new clothes. I learned to play the guitar. Now when my wife mentions her former lover (she has contact with him through her job several times a year) the contempt for him is evident in her voice. Things between us are far, far better than I expected they would be at this point. But… (you knew there was a but, didn’t you?) there’s still something not quite right. Our sex is frequent but only “pretty good.” She is always willing to “put out,” but it’s, well, putting out. She doesn’t have the enthusiasm for my cock that she had when we were first together.

Sounds suspiciously like sedative sex — that is, the obligatory, unexciting sex that married women offer as Damegeld to their gelded provider husbands during the three weeks the wives aren’t ovulating. The purpose of this dreary sex is not to sate her desire but to soothe her husband’s anxiety and keep his cashmoney coming. It’s the “give the dog a bone” life history strategy.

I probably would have been happy with our sex life, but for one thing: I got a girlfriend.

:applause: :cool:

And the sex with my girlfriend makes me realize just what is lacking in the sex with my wife.

Self-reporting surveys (wink, wink GSSers, u know I luv youze no-homo-ly) which purport to show that married men get more sex than single men miss two very important confounding factors: the quality of that sex, and the variety of sex partners. Single men may have less regular sex than married men, but when the (alpha) single men do have sex, it’s volcanic. And a new adventure every time. Because no matter how much you love your wife, there will come a time when her snatch loses its sheen. This is the curse and blessing of being a (non-manboobed) man: never satisfied, always conquering. Or dreaming about conquering.

My GF, unlike my wife, is very enthusiastic. She swallows my cock like she’s starving. She fucks me like it’s the last fuck she’s ever going to get.

You are the alpha male to your girlfriend, and the beta male to your wife. More proof, as if any more was needed, that beta maleness and alpha maleness are largely contextual, and that marriage inexorably betatizes even the most alpha of men.

Maybe I should just be happy.

Take the honey and fun.

Have ‘duty sex’ with my wife, and fuck my girlfriend for fun.

Does that sound so bad? Traditionally, there was a tacit social expectation that husbands would avail themselves of sexual outlets in the downward spiraling years of their wive’s attractiveness, but that they would remain loyal and duty-bound to their wives regardless.

But it occurs to me that a little preselection and dread might ignite a fire in my wife’s pussy.

Like a boss.

I’m trying to figure out how to plant the idea in my wife’s mind that I might be having an affair.

You won’t need to plant any ideas of your threatening omnipresent desirability if your affair has been going on long enough. Even given a total lack of hard evidence, most wives have spidey-sense that guides them to the correct conclusion about cheating husbands. She will smell it on you, notice it in your gait, and hear it in the renewed firmness… of your voice. Not to mention, a husband getting his sack drained on the side generally doesn’t have much left over to service his contemptibly familiar wife. Ask yourself first if it’s *your* apathy that’s the cause of your uninspired marital sex life. If it is, and you sincerely want to reinvigorate your marriage, then you should think about dumping the mistress.

But if your wife is the one dragging her feet into the bedroom, then a program of dread will help enliven her lust. Dread is supposed to be a feint, a rope-a-dope. It’s not supposed to be a flare for a team of divorce lawyers. If you are actually balls deep in an affair, drawing attention to your second life is not what I would call a smart marital move. Not in this day and age.

Of course, since I am actually having an affair, I have to walk a fine line.

Yours is a strange scenario. Most men I know who are cheating on their lovers don’t need to go the extra mile to provoke anxiety and doubt about their fidelity. It’s all they can do to keep their affairs under wraps, and their primary partners in the dark. The dread is self-evident.

I want to give her enough of a suspicion to light a fire under her, but not so much that she hires a private investigator or starts hacking my email accounts. I want her to feel a bit of suspicion, without her actually getting enough evidence to confirm the suspicion.

Ok, I’ll give you some advice. But know that you’re flirting with distaster. Have you forgotten that there’s a third party involved? Your mistress might not stay wisely silent. Women have a devious tendency to “oopsie, I said something I shouldn’t have.” You can open the can of dreadworms but just make sure to cover your tracks. Your wife and your lover should not know anything important about each other, and should never be in the same zip code together. You wanna deal with bunny broilers?

What say you? Is this something that can be done? Or should I just be happy with wifely “duty sex” and wild girlfriend sex?

Readers will note that for purposes of discussion, I assumed this email was sincere. There is certainly a strong whiff of the troll about it, but it’s useful as a lesson for other men who are reading who may be in similar circumstance and aren’t lying about it.

Here’s my advice:

1. Track your wife’s ovulation cycle. (Won’t work if she’s on the Pill.)

You can learn a few things by doing this. Is her sex drive revved up with you during that glorious one week when her egg sojourns and she craves the cock? Then the rest of the time she might just feel anxious about her marriage, but at least she still feels raw attraction for you. You should consider that it’s a lack of your beta male reassurance that’s responsible for her withdrawal.

Worse, is she colder than usual during her ovulation? Then her attraction is waning, and she’s probably thinking about other men. You need to pump up the alpha.

2. If her sexual iciness is a result of her weakening attraction rather than her strengthening anxiety, then a dollop of dread will do the trick. “Accidentally” leave an email or IM account open, so that she will stumble across an anonymous message which you will hand craft to send from a dummy email account to sound like it’s from a woman who’s flirting with you, but who hasn’t yet received a reply or encouragement from you. If you’re worried about her hiring an investigator, then preempt her doubt. Don’t wait for your wife to confront you about the message. When you get home, exclaim, “Oh look at that, I left my email open. I bet you got an eyeful honey! Yep, you did. Any suggestions for dealing with a co-worker who’s got the hots for me? This chick won’t take no for an answer.”

3. The objective is to maintain your innocence while stoking your wife’s insecurity. This means the hints must be extremely subtle, (unless your wife is clinically retarded). A fan favorite is calling her from a busy place that has a lot of young women giggling in the background.

4. Don’t bother entangling your real mistress in this subterfuge. Too risky. But if you decide you want to taunt divorce theft, try an indentation of a condom on your wallet, sans condom. Or a tucked-away business card from your mistress (strictly business, you see). Or you can go the full Don Draper and take your wife to a social event where you know your mistress will be in attendance. Flaunt your wife, flirt with your mistress across trays of hor d’oeuvres. There’s just something very manfully satisfying about manipulating a quasi-harem in this way and cheating discovery.

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Do you know what turns a woman on? Dread. Delicious dread that you might be frolicking with another filly. Or that you aren’t quite yet wholly committed to your beloved.

Feh! These are just words. Le Chateau is a house of wise and learned repute, but nothing enlightens like putting theory into practice and watching with supreme satisfaction a woman’s love explode in Pollockspray across her emotional canvas exactly as predicted. Commenter dicipres recounts:

I wanted to share something that happened to me yesterday which is relevant to game and that you might find interesting…

Yesterday afternoon an attractive co-worker sent me a VERY flirty email. My wife was at the computer just as the email came in, read it first and started to ask questions about the co-worker etc and became a little angry.

Few hours later, after the kids went to sleep, she calmed down and we went to bed.

About an hour after, we had the hottest dirtiest sex we ever made, even as singles before we had children.

Basically, dread/pre-selection caused the best sex we ever had in our relationship, and this happened while we both are tired from the long day and when our 8 months child is sleeping in her crib in our bedroom, 3 ft from our bed (which usually prevents my wife from being 100% calm and relaxed).

So yeah, Dread/pre-selection works.

People who say the teachings of game and the crimson art of applied charisma have nothing to offer men are either hermits or willfully blind faith-based betas yearning for psychological emollient. Yes, brave snarky skeptics, there you stand, smart but sad, tethered to the granite of your cherished conventionality, nobly enduring your frump marriages to your frump wives as your frump genitals wither from disuse and boredom. Those of us who have lived a day know better.

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In the annals of alpha maleness, who can forget the supreme asshole aloofness of this societal canker sore, loved by two cute girls at once, who dangled the promise of romantic fidelity with a now-classic request to “bring the movies”.

Sarah texted Josh. 1:06 p.m.: “Whatever Josh, you get so mad at me for everything but you don’t give a shit when she puts something up or says something. You always believe her.”

1:08 p.m. “It’s like no matter what I do she’s always that much better.”

1:13 p.m. “All we fight about is her or something that has to do with her, and it sucks. I hate fighting with you . . . I love you so much, but this shit hurts.”

Hours passed. Sarah tried again.

6:36 p.m. “You say you love me, but you don’t even have the decency to text me back?”

Finally, at 8:02 p.m., Josh typed, “Bring the movies.”

Seven hours after her first text, and numerous texts from her in between, he finally replies — “bring the movies.”

Bring da movies.

So beautiful. Its economy of microalphatude brings a moving tear to me eye it does.

But wait! After “bring the movies” became a go-to line for players on the (re)make, a new contender joined the ring: “It’s complicated.”

GIRL: So are you dating anyone right now?

YOU: It’s complicated.

***

GIRL: Just how many girls have you been with?

YOU: It’s complicated.

***

GIRL: What are you looking for?

YOU: It’s complicated.

***

GIRL: Will you buy me a drink?

YOU: It’s complicated.

***

GIRL: You’re not going to try to stick it in my ass tonight, are you?

YOU: It’s complicated.

While perhaps not as RAWMUSCLEALPHA as “bring the movies”, “it’s complicated” is devious SNEAKYFUCKERALPHA the allure of which most girls can’t resist.

Chateau guests were overjoyed. The knowledge was dropping like the New York Beta Times circulation numbers. But then a hush fell over the assembled. There was yet more seduction science to come. What may go down as the pinnacle of laconic alpha male sexiness, the je ne sais quoi of jerkitude, sounded like a clarion call issued from the Voice of God Himself.

FLAKING GIRL: “Hey – a friend of mine is going through a break up and needs to talk tomorrow night. The rest of my week is crazy. I’ll give you a call later on and we’ll make…” [her text gets cut off here]

el chief: “gay. you’re buying if we meet up again”

The thrilling lack of punctuation is only bested in hindbrain disorienting impact by the lead-in one-word reply:

“gay”

Say it with me.

“gay”

You are a young, cute girl who has options. (Read: You are not an aging frump with rapidly dwindling options.) You flake often. Secretly, you enjoy flaking on men. It’s a power trip. Most men dance on your puppet strings. But then one intriguing fellow comes along who cocks your world. And you find this text in your squawkbox:

“gay”

Suddenly, everything has changed. Who is this conceited prick? How dare he talk to me like this! What’s his deal? Is he getting a lot of action? I’m not attractive enough for him? I’ll show him. Next time, I’m buying, and he’s getting the fuck of his life. Ha!

The readers are sated.

“Dear CH, thank you for your wisdom, but we have had enough. This knowledge is sufficient to guide us to the land of alpha, where unicorns go to die and penises to live.”

No, that complacency will not do. The master seducer is always improving, always seeking the next challenge, and his plumb-hers toolkit expands with every wench. Finally, to our pantheon of patronizing pithy pussy pleasers we can add the newest:

her: can i sign my receipt on your back?
you: no
her: why are you being so mean?
you: cuz i don’t want to get you pregnant

“cuz i don’t want to get you pregnant”

Sterling.

Does it need to make sense? No. In fact, it works better the less sense it makes.

“Buy me a drink?”
“No, I don’t want to get you pregnant.”

“Reschedule for next week?”
“No, I don’t want to get you pregnant.”

“Dance with me?”
“No, I don’t want to get you pregnant.”

“What are you looking for?”
“I’m looking to not get you pregnant.”

“I have to cancel on our date this week.”
“That’s good, I didn’t want to get you pregnant.”

“You’re such a jerk.”
“That’s because I don’t want to get you pregnant.”

“Do I look fat in this?”
“Well, it’s certainly not going to help me get you pregnant.”

The first reader who uses this line successfully AND impregnates the girl will be featured in his very own CH post. Happy cunting.

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Sometimes the most obvious facts of female nature and human social dynamics elude open discussion for an unusually long time. A reader writes to make a point that qualifies as one of those obvious facts:

Number one sign you’ll have a problem with a girl.

I crossed the rubicon a few years back when I felt I could expect some measure of success with eligible women. It felt great, but I always looked back and tried to identify mistakes so I could do better the next time. That said, even when the same thing happens over and over again, you might not see a trend until your sample size gets so big that the obvious hits you in the head with a brick.

I have a great piece of advice for any man, regarding his casual fling, girlfriend, or wife…she must like you as much, if not more, when she’s drunk than she does when she’s sober.

Some of that is obvious (taking her to a bar and then she goes home with another guy) but others are subtle (such as not getting texts or calls answered between 10pm and 1am on the weekend). Drinking loosens inhibitions and our drunk behavior is more consistent with our true feelings than our sober behavior.

As a matter of fact, you might want to meet all of your girls when they’re drunk, since a drunk girl liking you (which is emotional and more likely to be alpha) is a stronger signal than a sober girl liking you (which is logical and more likely to be beta).

When you get your girl drunk, you’re not doing it because it will make sex easier, you’re doing it because it might make sex harder. It’s a shit test. And if getting her drunk makes sex harder, you’re fucked.

Alcohol is truth serum, and a drunk girl will reveal her true desires faster and more boldly than a sober girl who has mental checkpoints, border guards and lockdown procedures in place to dupe provider beta males about the nature of women’s sexuality that is unleashed in limbic lands just beyond his ken.

In my experience, the reader is correct; drunkenness permits the woman’s id full expression. It skips joyously, drinking deep the fresh air, swinging its unchained fists wildly, exuberant and unstoppable. It would be a mistake to think her drunken id is less discriminating than her sober id. It isn’t. The drunken female id is more discriminating — but less deceptive and obfuscating — than her sober id. When she is sober, her forebrain exerts some sensible control over her animal lusts.

And this applies to relationship dynamics as much as pick-up scenarios at bars. Anyone who’s been in a normal (i.e., non-Mormon) relationship with a woman for more than a couple months has seen her drunk or at least tipsy. When she’s in this liquor-lubed confessional state, you can catch a glimpse of her raw sexuality, stripped of game-playing, calculating coyness and psychological feints with her long-term advantage in mind. What do you see? Does she jump into your arms, mashing her appletini-breath into your face, groping feverishly at your crotch and begging for exquisite deliverance on your godhead?

Or does she act cold and distant through the fog of her inebriation, snipe at you for imaginary infractions, and loudly reminisce about a long-forgotten (you thought) ex-boyfriend? Worse, does she late night text mystery “friends” as she’s pushing your inquisitive hornypaws away from her thigh?

Drunkenness is an emotion-based honesty signal that bypasses logic circuits. Drunkenness reveals women’s desire for alpha males. Sobriety reveals women’s ability to conceal their desire for alpha males. If your drunk girlfriend seems more eager for sex, chances are good your relationship is healthy. She loves you in the way that can’t be faked. If your drunk girlfriend is an insufferable ice queen, chances are good your relationship is heading for the rocks. She subconsciously despises you in the way a bored housewife despises her unsexy husband one week every month.

Why is is better to be viscerally loved than affectionately duped? Because the man who is viscerally desired always has the option to inspire tender long-term focused affection from his lover. The provider beta who is affectionately duped has no option, other than game, to inspire visceral desire in his lover. It’s much easier to guide a woman from alpha male-inspired lust to beta-male inspired serenity than it is to guide her from the opposite direction.

Contra feminist assertions that drunk women are more easily taken advantage of, it’s actually the case that drunk women are easier targets for alpha males, but harder targets for beta males, who, lettuce be cereal, comprise 60% of the male population who aren’t alpha or omega males. As per usual, feminists and their manboob human chastity belts lump in alpha males with beta and omega males and incorrectly assume that the poosy paradise that alpha males enjoy is enjoyed by all men.

So if you can take a drunk girl home and bang her, hold your head proudly high, because you have just been certified a Sexy Alpha Male™ in the only way that matters.

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Microalphatudes

It’s the little things that matter. The difference between projecting a benign beta maleness or an alluring alpha aura can turn on a cocked eyebrow, a shift in body weight, an expression (or withheld expression), or a selfish microaggression. For an example of the subtlety in mannerism that typifies the alpha male, check out this video of a man refusing his girlfriend’s demands for a taste of his delicious ice cream.

She reaches over and tries to sneak a spoonful of ice cream.
He moves his ice cream away and her spoon comes up nothing but air.
She makes a face. He doesn’t even look at her. His focus is on the game.
She regroups and makes another charge at his ice cream. Again her spoon scoops air.
Again, he doesn’t look at her as he evades her self-entitled spooning. Doesn’t smile, doesn’t frown. Stone-faced, with maybe, if you look closely, just a hint of a nascent smirk.
Now she’s got that “Whoa, I can’t believe you’re doing this to MEEEE. I’m a GIRL, remember?!” face.
She is turned on. Her O-face is a manifestation of her tingling, opening orifice.
Finally, he looks at her for a half second, and relents. He lets her have a spoonful. But he “surrenders” his ice cream in the most condescendingly possible way: he looks away from her and lets the cone dangle in her general direction. The whole maneuver screams “Here ya go, ya little brat. Happy now?”
He has had his fun. And, so has she. Their relationship is healthy and fulfilling, and will be as long-lived as he decides he wants it to be.

Now how would a beta male have handled this minor sex market opera? Like this:

She reaches over to take a spoonful of his ice cream.
He accidentally pulls the ice cream away from her as she’s reaching in.
She makes the “Are you kidding me?” B-face. (The B-face differs from the O-face in that the mouth does not form a nice round O. Instead, it purses into the shape of a bitch.)
He notices her aggravation, immediately assumes the whimpering pussboy look, and makes it easier for her to scoop a chunk, apologizing profusely as he watches her down the last ounce of his treat.
He then asks if she would like her own ice cream, even though he knows that when he offered to buy her an ice cream earlier she said no, and that she just wanted to taste his ice cream because it was his, and she thinks eating his ice cream instead of eating her own ice cream means she’s not actually ingesting the calories and putting on weight.
She smiles sweetly, and says no. But her eyes are on some other dude sitting three rows away.
He looks at his empty cone, and sees that she even sucked out the little pool of melted ice cream from the bottom. He is sad.

Commenter YaReally astutely notes that this short video clip can teach a beta shlub more about male-female interaction than one thousand mainstream media “relationship” articles.

Dude is a boss. That interaction has like a dozen little dynamics going on in their facial expressions and body-language. You can tell everything about their relationship and his alpha value from this like 10 second clip.

Beta guys with no game will think he was a jerk and got in trouble when he got home and he should buy her ice cream and apologize.

Red Pill guys know exactly how that guy’s night went. Lol [...]

The 2nd pause they do, that facial expression and body language of like “bitch you HEARD me. Did you think I was joking?” is the one that you want to give when you tell a girl not to do something and she does it anyway to shit-test you.

Love this clip, and I like that the announcer guys are focused entirely on her reactions and how she feels and how much trouble guy “know” they’re in when their woman looks at them like that etc. it’s a good demonstration of how socially conditioned brainwashing has most of the guys in society reacting to women and worried about appeasing women and not being “in the doghouse”. It wouldn’t even occur to them that that guy could have the mentality of “you said you didn’t want ice cream when I offered so too bad. Next time don’t be retarded. Okay you can have a bit now that you’ve learned your lesson.”

It’s like watching a really small minor Soft Next in action. Beautiful.

Yes, beautiful. Even better to orchestrate this powerful game for oneself.

These minor demonstrations of higher male value that so thrill and enrapture women are what I call “microalphatudes”. The alpha male doesn’t bop his women over the head with a club. He just… jerks his ice cream away from her, and amuses himself with her predictable reaction of adorable indignation.

You think this is stupid. It’s just ice cream. You don’t get it. It’s about so much more than ice cream. All these alpha moments will add up in time… like tingles in rain… and she will love you for them. You build yourself into the man women love by carving out these fleeting moments, sculpting them and guiding them to your whim, inspiring stronger feelings and stronger memories.

Tease, taunt and play her
don’t ever obey her
Play, taunt and tease her
don’t ever appease her

Five instances of microalphatudes beats five years of boring beta obeisance.

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There’s no question modern American women are experiencing a mass delusion of unwarranted high self-esteem, attention whoring syndrome, and entitlement. The relevance for the inveterate player who must wade through this American Woman… Fuck Yeah! muck is, “How do I handle the entitlement complexes of girls gone egotastically wild?”.

Glad you asked! For most of you, the first signs that you are dealing with an entitlement whore will be the text-based shit test, aka the “shit text”. Why will this be the first sign? Because a lot of girls who cannot adequately project their fantastic degree of entitlement under pressure in face-to-face interaction will find the nerve and the creative juice to stroke their egos later in the carefully crafted follow-up text.

A perfect example of this is explained below, in an RSD video featuring a PUA named Todd. Normally, these CH posts that reference various industry leaders in pick-up cause the comments section to erupt in nerdy internecine player war, which drives away better commenters. Therefore, it would do all of us a world of good if everyone so disposed would kindly refrain from polluting the comments with the drama of family squabbles. Leave that sort of stuff for the ladies.

Watch the first video here. It’s good. (The second video dealing with the mentality of abundance is worthwhile as well.)

If you get a shit text, you’re on the right track. As Todd correctly notes, any response is a positive indication of interest. (“Fuck off” might be an exception to this rule.)

At 4:09, you will hear what is probably the most well-known (and well-hated) entitlement whore shit text.

“Can you keep me from getting bored?”

Now before you listen to the video any further, try to figure out how you would reply if you received the above shit text from a girl. Take a few minutes if need be.

Got something in mind? Ok, now let’s hear how Todd replied.

“No.”

He waits a little while, then:

“Actually, yes I can. But if you can’t keep yourself entertained we’re not going to get along anyway, so it doesn’t matter.”

Personally, I would have stopped at “No.”, but the extended version is just as good. You’ll note in Todd’s second reply that he has essentially disqualified the girl as a potential date if she doesn’t step up and improve her attitude. The lesson here should be obvious: Don’t dance to an entitlement whore’s tune. Throw it back in her face. Demand that she entertain you. Deny her the satisfaction of your approval seeking behavior. Remind her in not so subtle terms that the question isn’t how much value you add to her life, but how much value she adds to yours.

In short, challenge her. Chicks dig men who make them work for the wang.

The CH archives are filled with excellent examples of alpha male text game, so peruse at your leisure. More good replies to the above shit text would be:

- “Sure! How does juggling chainsaws and reciting Shakespeare from memory sound? Will that do the trick?” [Agree and amplify]

(And then when she responds to that, you say, “Wow just wow, you’re easily amused.”)

- “Just how empty is your life?” [Direct challenge]

- “No problem. I’ve got a few pop-up children’s books in the attic.” [Funny insult. Will work better on harsh tankgrrls.]

- “I can do magic tricks. I’ll make your ego disappear.”

- “that’s what netflix is for.”

- “does this work on most men?”

And the infamously unpunctuated fan favorite,

- “gay”

The important point is not the exact wording of your reply. It’s the attitude that is epitomized by the reply. Any of those replies above work, because they are infused with the proper aloof and carefree alpha male attitude.

You want to know what replies without the alpha attitude look like?

- “I’ll try.”

- “Well, there’s this really cool gallery I can take you to.”

- “Give me a chance and get to know me. I think you’ll be impressed.”

- “We have to go on a date first and find out.”

- “I love you!”

How do you imagine a hot chick who thinks the solar system is vagiocentric will respond to replies like that? That’s right… radio silence. Tingle Flux Capacitor: Deactivated.

As Todd stated, you pass the shit test first, and then you can proceed to moving the girl toward a date. Your frame of mind should be, “What a dork she is”, not “How do I answer the right way so that we can meet up asap and I can get laid?” In other words, like an alpha male, you LIVE IN THE MOMENT.

The video is worth watching in full. Todd hits on the four archetypical text responses you will get from a girl:

1. The shit text

Handling discussed above.

2. The logical question

This is the normal, shy girl reponse. She likes you, but isn’t witty or conceited enough to pull off the shit text. Key here is to avoid entrapment in a logic loop. The conversation will quickly go dry if you take her logical questions seriously. Answer playfully, and quickly guide the conversation to more fruitful topics. You have to show a little personality here, because she won’t do it for you.

3. The overt compliment

AKA beta bait. Whatever you do, don’t chomp down! You will have smoked yourself out as a desperate, undersexed beta eager to lap up her flattery and promises of sexytime. Avoid getting caught up in a volley of innuendo and double entendres. Just calmly offer a place and time to meet. Save the routine-breaking sexy texts for girls you are already fucking.

4. Silence

The worst response. She either doesn’t remember you or isn’t interested. Possibly, though, she just isn’t interested enough. Better still, she might be dating around so much that she lost track of you. Todd recommends sending “value offering” messages, and to keep them “fun and flippant”. Since you have nothing to lose, and everything to gain, it makes sense to offer some value — an expectation of good times, excitement injected into to her dull life — to a girl who’s investment in you is near zero. In a way, this is a form of “chick bait”. If you seem like a fun guy different from all the rest, it’s the rare girl who can resist your lure. This is because most girls are not interesting in themselves, and require the company of interesting men to spice up their lives with newness and novelty.

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For those men who think they can talk their way out of the friendzone and into the poosy zone, here’s a cautionary reminder from a reader who let it all hang out with a girl who had only known him as a lovable, asexual emotional whore:

I attempted to get out the friendzone and admitted my feelings to my friend. She has been busy addressing personal issues i.e. things “not going her way” or “bad stuff happening all at once.” She has reminded on two occasions via text that she wants to talk and “has not forgotten about me.” In the back of my head I have accepted I will most likely be rejected. To add insult to injury, I know, through mutual friends, she has been entertaining out of town girlfriends and attended a couple of social gatherings (i.e. dinner and a pool party).

When she does decide to talk how do I react? Do I “punish” her for ignoring me? If so, how do I play that card? Or is there an alternative?

Getting out of the friendzone is no easy task, especially if you have never been anything to the girl but a friend with advanced commiseration ability. Many men can tolerate only so much denial of their sexual needs by oblivious girls using them for emotional bonding before the breaking point is reached whereupon the man foolishly decides bracing candor is an effective course of action to turn that girl buddy into a passionate lover.

It never is. Admitting your feelings to a girl buddy is an extinction level fail that will harden her disgust at the thought of you as a sexual partner. If you have a hard time fathoming the fail here, imagine a morbidly obese woman who has been a friend of yours for years suddenly shoving her bratwurst tongue down your throat in a moment of unrestrained lust.

Failure #2: Not recognizing female hamster rationalizations as evidence of discomfort with your desire. When a girl says “Bad stuff is happening all at once”, or “I need some time to myself”, what she is really saying is “Bad stuff with you is happening all at once” and “I need some time with a sexy alpha male.” She’s pushing away from you, my friend. You aren’t just failing to make her attracted to you, you’re actually making things worse.

Failure #3: Thinking you can still win her over. When you have gone too far down the path of sackless betatude, almost anything you do will enhance her status and diminish yours. You care too much, and she knows that. A man who cares is a man who is denied love. Your efforts, such as they are, will only be perceived by her as confirmation of your poor mate quality.

The way to play this game is to act like you aren’t playing at all. First, get it out of your head that she nurses a lingering attraction for you. She despises you. Nothing but pity and contempt for you lingers in her head. She will not ever “see the light and come around”. Second, don’t make the mistake of thinking a calculated reversal of your emotional availability is the antidote to her lack of attraction. You cannot shift your behavior on a dime and expect there to be no blowback. If you become cold and distant, she will simply assume you are butthurt by her rejection of you.

“When she does decide to talk how do I react?”

Bad frame. She isn’t going to decide to talk to you, and your job in life isn’t to react to whatever awesome nonsense spills from her lips. How about this better frame: “If I decide to talk to her it will be because I’m bored.”

“Do I “punish” her for ignoring me?”

She is nothing of importance to you. Why would you punish a nothing for acting like a nothing? If she contacts you, treat her like you would any insignificant entity in your life: neutrally, until she proves otherwise by behaving either pleasantly or condescendingly.

“If so, how do I play that card?”

Let’s say she calls or texts you, “Hey, what’s up! I told you I haven’t forgotten about you, my bestest guy friend in the whole world!” Are you supposed to grovel to this? Show gratitude for bestowing you with her attention? Punish her for ignoring you? Get hysterical with loving pleas for deeper intimacy? Go ahead, do any of that. And then hear how quickly the conversation goes south. No, the way to play this card is with AMUSED MASTERY. What a funny bird to be talking like this to you, as if you’ve been breathlessly anticipating her call for weeks! She is so weird. And a little stalkerish. You are amused by women’s hyperbolic drama when you know what uneventful lives they really lead. You reply, “Wow, you’re weird. Thinking about me the whole time?”

“Or is there an alternative?”

You are the friend, and she is in your friendzone. You are the alpha male, and she is a contestant for a slot in your harem. You are the doer, the creator, the lover, and she is the appreciator of your masculine vitality, the very vitality that women everywhere secretly envy and wish for themselves. That means, she exists to entertain you. She will enjoy your time when you have time to spare. She is your toy, not the other way around.

Remember this. Now you have inner game. You have the attitude. The attitude will infuse your arteries like rivulets of mutant DNA, transforming you from needy beta to alluring alpha. She’s a strange duck, so full of herself, but you’ll play along. You like to have fun. So you tease her. And you taunt her. And you dismiss her when she tries to angle you as the eunuch lump she used to dump all her gripes on. “So let me tell you about this guy who…” Sssshhhh… be quiet, socially awkward attention whore penguin. Did you know you have funny looking feet? What’s that? Still blabbering about this other guy? Thanks for the medical update on the condition of your vagina. So hot, so attractive. No wonder you’re still single.

Do you see, reader? Have you been darkly enlightened? Then go forth, and recreate. And return here when you have something uplifting to tell us all.

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Alpha Male Power Moves

Making people wait

Show up late. The King does not wait patiently for guests to arrive. The King arrives for meet and greets when guests are assembled in breathless awe. Principle applies equally to throne rooms and bar rooms. Arrivals, replies to questions, decisions to consensus building exercises, request fulfillments — all should be delayed to the point of provoking discomfort in others, but not beyond. People naturally assume the higher status of those who don’t jump when asked.

Not laughing at jokes

The King is not amused. And he is hard to amuse. The King does not suffer unfunny boobs gladly. The King does not care about fortifying social cohesion with insincerity, so he will stare at you expressionless if your joke bombs. He will not fake laugh to make you feel at ease. He will not laugh uproariously if you are a hot girl making a lame joke. You will feel uncomfortable, and this is why you will try harder to impress the King. The King knows this. He luxuriates in your appeasement.

Staring past people

You talk to the King? Impudent plebe! The King hears you, but his attention is elsewhere. Past you. Over you. Through you. Your entreaties are puffery to the King, because he has heard it all before. Your cleverness is dulled. Your insight is clouded. Your conversation is trite. And yet, somehow, despite all evidence to the contrary, the King answers you as if he had been listening intently the whole time. You feel relieved. You like this feeling, so you set about to win the King’s approval again. And again. And again.

Cutting people off

You talk and talk. The King has a thought of his own. It could be a grand thought, or a trivial musing. It doesn’t matter, because it is the King’s thought, and that means the King will cut you off mid-sentence to regale the masses with his wit and wisdom. His voice commands, his self-confidence refuses impugning, his happy entitlement woos crowds. Even you, cast aside and set adrift, find strange succor in the King’s heady leadership.

Disappointing people

The King has so many matters he must tend to. People need and want the King. His presence — nay, his blessing! — is requested at board meetings, parties, events and bedrooms. The King’s plate is full. It is always full. And this fact makes the King smug, even resentful. The King likes to disappoint people. Or, more precisely, he cares not for pleasing people. He knows scarcity is part of the appeal of his brand of authority. His subjects will wait on him, and he will sometimes not show up. And those subjects will be sad. So sad, in fact, that the next time the King *does* show up, their joy will be overflowing.

***

You may think these are dickish moves. You would be right! But the alpha cuts his teeth on dickishness. There is no alpha male who is not, at times, dickish. It comes with the territory. And since dickishness is a territorial aspect of alpha maleness, those who mimic it are presumed alpha themselves. And that, my budding alphas, is how you win pussy and influence people.

Alpha Male Power Moves will be a continuing series. Lord knows the incredible shrinking American Beta Male needs the lessons.

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