It’s a regular trope of feminists that male sexists are bitter, beta male losers. “Oh, you hate women because you suck with them”, and vice versa. It’s very comforting to feminists — actually, to all women — to believe that only resentful losers they don’t find attractive would harbor sexist thoughts. It’s very discomforting to feminists to entertain the thought that happy-go-lucky men who do well with women would be brazenly sexist.
But the truth, as per usual, falls squarely in the “discomforting to feminists” camp.
Research indicates that the endorsement of sexist ideology is linked to higher subjective wellbeing for both men and women. We examine gender differences in the rationalisations which drive this effect in an egalitarian nation (New Zealand). Results from a nationally representative sample (N = 6,100) indicated that the endorsement of Benevolent Sexism (BS) predicted life satisfaction through different mechanisms for men and women. For men, BS was directly associated with life satisfaction. For women, the palliative effect of BS was indirect and occurred because BS-ideology positioning women as deserving of men’s adoration and protection was linked to general perceptions of gender relations as fair and equitable, which in turn predicted greater levels of life satisfaction.
So if you are a benevolent sexist — that is, you believe men and women are psychologically different and respond to stimuli in different ways, and that women are the weaker sex deserving of male protection — you are more likely to be a happy person than the man (or woman!) who clings to a bitter feminist ideology that assumes biological and psychological equality between the sexes.
And that’s really got to stick in the craw of any feminist who comes ambling through the Chateau happy hunting grounds. Not only are sexist men happier in life, but women in the company of sexist men are happier as well! Paging sad vegetable lasagna Alex Pareene…
But that’s not all. Sexist men make more money than their manboobed counterparts. And, in what is sure to be a shot straight to the flabby feminist gut, women are more sexually receptive to assertively sexist men.
The popularity of speed-seduction techniques, such as those described in The Game (Strauss 2005) and advocated in the cable program The Pickup Artist (Malloy 2007), suggests some women respond positively to men’s assertive mating strategies. Drawing from these sources, assertive strategies were operationalized as involving attempts to isolate women, to compete with other men, and to tease or insult women. The present investigation examined whether hostile and benevolent sexism and sociosexuality, the degree to which individuals require closeness and commitment prior to engaging in sex, were associated with the reported use of assertive strategies by men and the reported positive reception to those strategies by women. It was predicted men and women who were more sexist and had an unrestricted sociosexuality would report using more and being more receptive to assertive strategies. Study 1 (N = 363) surveyed a Midwestern undergraduate college student sample, and regression results indicated that sociosexuality was associated with assertive strategy preference and use, but sexism only predicted a positive reception of assertive strategies by women. Study 2 (N = 850) replicated these results by surveying a larger, national U.S. volunteer sample via the internet. In addition to confirming the results of Study 1, regression results from Study 2 indicated that hostile sexism was predictive of reported assertive strategy use by men, suggesting that outside of the college culture, sexism is more predictive of assertive strategy use.
tl;dr — chicks dig sexist jerks.
None of this should come as a surprise to my alpha male readers (estimated at around 20% of readership). If you’ve spent any time in the company of other alpha males, or if you are an alpha male yourself, you know how sexist in-demand, high value men can be, whether shooting the unmonitored breeze with male friends or challenging the preconceptions of feisty girls. And you know how much women swoon for those sexist pigs.
Some of the best sexist jokes I’ve heard came straight from the mouths of top gun alpha males. Some of the most revolting, too. And you wanna talk about how badly men objectify women? Try listening to a player describe in delicious detail every nook and cranny of the broads he boffs. Bitter beta males bemoaning the unfairness of getting the shaft in divorce court are veritable wymyn’s studies graduates and honorary lesbians in comparison to their distant alpha male cousins.
Now don’t get the wrong idea; alpha males are breathtakingly sexist, but they aren’t spiteful about it, nor do they allow their cynicism to ruin a good time. They love women as women, not as substitute men, and if that imbues them with an air of condescending paternalism, then so be it. Chicks dig that, too.
The trick is to coat your sexism in a lacquer of smooth cockiness. Call it: sexism with a smirk. You never want to logically argue with a feminist, at least not in typical social situations; you want to mock her. Preferably mercilessly. You don’t want to launch into diatribes about the double standard of paying for drinks; you want to tease a girl asking you to buy her a drink if she’d like your debit card as well. You don’t want to make a fuss about holding a door open for a hot chick; but you do want to let it slam in her face if she’s ugly or obese. You don’t want to discuss loaded feminist topics on a first date; but you do want to chide a girl who gives you feminist guff over drinks. She’ll appreciate your refreshing boldness*, or she’ll become indignant. If the latter, you’ll know it’s safe to stiff her with the check. Or just stiff her.
*Most girls will appreciate the sexist’s boldness, because the type of girl who would be stupid enough to bring up feminist topics on a first date is usually the type of girl who, regrettably, dates way too many beta males and is sick of their sycophancy. She is testing the waters for real manliness, which means real sexism… the kind of Draperesque sexism that drives women wild with the opposite of closed-vagina indifference.