Archive for the ‘Fashion’ Category

Dress Like A Sexy Beast

This is the Chateau men’s fashion post. While normally guests of the Chateau idle about in hooded black robes accessorized with cat o’ nine tails, there are those times in the company of the outside world that genitals must be sheathed and attention paid to dress norms. Here, as with all things pleasurable in life, our proprietors excel in transcending the norms while still nodding to them to maximize our social advantage.

I was fortunate to have had a few friends in my life who were particularly stylish dressers from whom I could crib tips. They were naturals at the sartorial arts, in fact. Don’t underestimate how valuable an asset a male mentor can be, whether in school, work, fashion, or pickup. Remember, if a man — who is at heart your natural competitor — is giving you helpful advice as a friend, it is worth the well-meaning advice of one hundred women.

This post is intended for generally in-shape men. Lean men. If you are a fatass or you can’t run without pantomiming an infinity symbol with your jiggly manboobs, then you will not benefit from the advice herein. This post is also about fashion for the everyman who wants a leg up; it is not a peacocker’s how-to guide to looking like the world’s biggest dandy. I’ve nothing against huge velvet cowboy hats, LED belt buckles, or 18th century justacorps, but that level of expressiveness is best reserved for tall men stalking glam nightclubs in select cities such as LA. In everyday situations, peacocking to that extreme will leave an impression of try-hard, and while you’ll get attention, it’ll be the sort of attention lavished on the uncomprehending poindexter whose presence fuels a roomful’s worth of ridicule. Unless you have the balls-out confidence to comfortably carry a florid peacock’s tail without withering under public scrutiny, you should avoid radical extremism in style.

A couple of thoughts before continuing: why is refined peacocking, to a greater or lesser degree, attractive to women? The answer lies in the handicap principle. A man of means and free time can afford to dabble with superfluous dress affects. A man struggling to make his way in the world (or a man unconcerned with attracting women) will have no time or money to style himself in anything but the most practical uniform for trundling through his day (see: herb). So the well-dressed man, punctuated attentively with perfectly calibrated accessories, signals to women that he has made it, and has brainpower to spare for pursuing the finer things in life. Ostentatious and impractical display sends the message that a man can burden himself with inconsequential frippery and still succeed without breaking a sweat.

That said, fashion is UNNECESSARY for picking up women. If you walk with the swagger of a warlord and your game is unstoppable, you can pick up girls wearing torn jeans and a ratty t-shirt. However much it repulses our sense of cosmic harmony, we’ve all seen guys like this with cute chicks (note: he was not gay):

Feel free to work on your game while wearing mandals, but why make pickup harder than need be? A man with unstoppable confidence, tight game, AND good fashion sense is a force to be reckoned with. You may not need a sense of style, but you’ll want it when you see how it draws positive female attention before you’ve even opened your mouth.


Fit is everything.

A bad fit — oversized shirt or jacket, too long or too short sleeve length, pants with extra ass material to store an accidental shit — will make a $3,000 suit look like an off the rack rumple of textile. A good fit, on the other hand, can make discount rack stuff from Filene’s Basement look sharp. What’s funny is that as the number one rule of men’s fashion, it is violated by more men more often than any other rule. It’s as if men lack the neural wiring to perceive poor fit. Or they’ve gotten so fat that good fit has become synonymous with “encased like a sausage”.

I’ll give fashion tips starting from the top and working our way down.


Hats are an excellent accessory that add a dash of dash. There are few enough men wearing non-baseball cap hats that the hat can function as a legitimate peacock device. Tip: Don’t buy hats from chain stores or well-tread fashion houses. That cool fedora you spot in Urban Outfitters or Banana Republic was probably purchased by twenty other guys before you, and nothing screams tool louder than showing up at a bar wearing the same hat as another man. It’s almost as bad as wearing the same shirt, but at least with the hat you can take it off. I bought my last hat from a sidewalk vendor who looked like he was not running his business with the appropriate licenses, but I could buy confidently knowing that the odds were very low another man would own the same hat. Also, be careful of one size fits all hats. They are often undersized, so try them on before buying. Finally, don’t forget to pull the brim down low.


This is too personal a style decision for me to narrow down your choices, but in general the thinner framed, smaller lensed sunglasses are in right now. Dark lenses are better than light- or off-colored lenses. Sunglasses are a great way to measure the symmetry of your face, and thus amount of negative first impression you’ll have to overcome with robust game. If the glasses tilt to one side, you are facially asymmetrical. Lyle Lovett went “ha haaw!”.


Are you gay?


Are you a guido? As far as accessories go, I’d steer clear of necklaces. If you really want to dangle something from your neck, proceed with caution and stick with leather laced items. Huge, glinty metal talismans are probably too douchey for most guys.


Err on the side of tighter rather than looser. A good way to quickly measure whether a shirt is the wrong fit is to grab it at the middle buttons and pull outward from your torso. If there is more than a four inch gap between the shirt and your skin, then it is too billowy. You really want to avoid the billow. It’s unsexy. Sleeve length should extend about a half inch past the point where your wrist meets your hand. Don’t get too worked up if the sleeves are not the right length but the rest of the shirt fits great; I often roll up sleeves or hide them under blazers. T-shirts should follow the same four-inch anti-billow rule, though you can wear tees tighter than button-downs. Don’t wear skin tight shirts; save that stuff for the gym or the bathhouse. Don’t bother with exotic patterns; that swirly patterned shirt you bought at Ken Cole was also bought by ten other men. Stick with solid, bold colors. Stretch material is good, as is a bit of shine or iridescence when constrained under a blazer. Solid colored shirts that have a faint pattern stitched into the fabric are also good. If you like to wear button-downs untucked, it is imperative that the shirt is not loose-fitting, and that it isn’t too long. It should hug your pants just a couple inches past the belt.


Ties are cool. Ties are masculine. Ties don’t have to be relegated to wearing with suits. You can wear a tie with a t-shirt for crying out loud and look good. In fact, the tie is an excellent peacock accessory. When worn casually with short sleeves or t-shirts, you want to keep a healthy space between the knot and your neck. And don’t button the top button. A brightly colored tie, such as purple or pink, paired with a black button down or tee under a black blazer, is a sexy look.

Blazer/Sport Jacket

A sharp blazer can reinvigorate an entire closet of so-so shirts. Again, you want to avoid extra material. When you button the jacket, there shouldn’t be more than a few inches of space between your body and the fabric. You want to accentuate that V shape of the manly man torso. The lines of the shoulder (you can see where the shoulder stops and the sleeve starts by the line of stitching that connects those two parts) should sit right at the end of your shoulders, and not one millimeter past. Two buttons are in style now, though you won’t be committing a grave sin if you opt for three. One vent is preferable to two. For a more casual or club-oriented look, blazers with an accessorized look — such as extra zippers or pockets or off-color stitching — are an acceptable alternative to traditional sport coats. Stay away from beige; bold colors or unconventional colors will help your blazer stand out from the crowd of herbs in their sensible sport coats. I like lime colored or white jackets for the summer, and shiny black jackets in the winter.

Short sleeve shirt

It’s summer, so no need to sweat like a pig for style. Button down short sleeve shirts are good as long as you keep in mind a couple of rules: one, the sleeves must fit fairly tight to your bicep (not spandex tight). No dorky flare between the sleeve and your upper arm should be evident. Two, don’t get short sleeves with one pocket. Two pockets or no pockets are acceptable.


Tight fitting T-shirts paired with blazers are a good look. Don’t be afraid to sport a solid colored tee. A solid black or gray tee will look good under a stylish blazer. You don’t need to spice it up by wearing a tee with a crazy pattern, or hipster slogan, unless the slogan is so funny that it’s sure to get attention from girls. Example: I saw a t-shirt with a stick figure man who had three legs drawn in, over the word “Gifted”. That’s pretty funny.


Yeah, they’re out of style. Which is why I wear them now. Buy vests at consignment shops. You’ll find cool retro stuff there that assures your look won’t be copied. A vest thrown over a t-shirt can really jumpstart a look.


Wide, hulking leather bracelets look like you’re trying. Thin leather bracelets, perhaps adorned with metal studs, are better. A couple pieces of black string nestled with a thin bracelet is a good way for newbs to peacock.


Rings have been the PUA’s signature peacock accessory since before the term was coined. They’re still a solid addition to any man’s style, but you should try to get your rings from sources off the beaten path. I have one ring I bought from a ramshackle gift shop in the middle of desert country that I’m sure no one else has. Fewer is better with rings. More than two rings and you’ll look like a wiseguy.


I like simple, well-crafted belts with a stylish but not gaudy buckle. I’m not a fan of studded or hole-punched belts, but I’ve seen guys pull off that look without a problem. If you’re wearing jeans and untucked shirts, you don’t need a belt.


Same fit rule should follow with pants. When you try them on, pull at the leg material. If you can pull more than a couple inches form your leg, you are wearing pants too baggy for you. Jeans and pants, though, should be slightly more loose fitting relative to upper body clothing, which is why I prefer casual fit jeans to slim fit. Stay away from skinny jeans. I don’t care how many hipsters wear them and get laid, skinny jeans on men who aren’t on stage performing in a rock band look retarded. Anyhow, if you go to the gym and have any quad development at all, you won’t be able to fit in skinny jeans. Choose dark jeans; the darker the blue the better, generally. Elaborate back pocket designs are out for straight men. So are whiskers, studs, and fake holes. You don’t need to spend a fortune on jeans. I’ve gotten more compliments on my $70 Lucky Brand jeans than my $150 Diesel jeans. Obviously, pant pleats are a no-go, and will likely be so for a long while. Banana Republic sells some decent dress casual pants, though I’d skip their jeans.


Again, since it’s the summer, why suffer for style? Shorts should extend to the knee, or just past it. Bulky cargo shorts are out. Solid colors are the way to go. Shorts are not a highlight piece; they are a functional piece that should not distract from your other stylish pieces.


Don’t ignore socks. They can be an excellent source of peacockery. Generally, socks should be the same or similar hue as your pants. Pair dark socks with dress shoes and jeans. Sneakers should be paired with black socks. White socks only for the gym. Socks should be longer rather than shorter; nothing more annoying than socks that constantly slip down your calves. But occasionally you can add style by wearing a brightly colored sock meant to be seen when you sit down. I like to wear red socks with dark jeans that complement a red shirt or tie. If you are wearing shorts, it may be better to forego socks entirely.


Things to avoid: box-toed shoes, excessively pointy shoes, shoes with heavy soles that stick out from the sides, sandals. Things to look for: driver’s moccasins in place of flip-flops, traditionally styled shoes (not too pointy, not too square-toed), a solid manly heel. Shoes are noticed by women before anything else. It seems shoes are some kind of signaling agent that tells a woman how well you think of yourself. Since there are so many useful websites out there dedicated to the ins and outs of men’s shoe fashion, I’ll skip going into detail here.


This subject deserves a post of its own. Suffice to say, nothing more boldly or confidently projects solid manliness than a tailored suit. While the suit is not for every occasion, during those few times when you do wear one, you’ll feel the ghostly pulse of a thousand Don Drapers before you infuse your soul with pussy-wilting power. Charity events, art shows, exhibits, and happy hours that aren’t overrun by college-aged interns pounding Miller Lights are great places to showcase yourself in a suit.

Read Full Post »

Cologne On Your Balls

I have found the perfect cologne: Armani Attitude


It’s got a manly earthy undertone with a powerful musk oxen finish. I like to spritz a little on my crotch. A man with genitals as regal as mine deserves the finest perfumes.

“Did you spray cologne down here?”



“I think you’ve answered that.”

“Well, it does smell pretty good.”

“A boner bouquet.”

I think I’m onto something. I’m going to market a crotch cologne called “Eau de Another Woman’s Vaj Juice On My Dick”. It’ll be like catnip to the ladies.

Read Full Post »

At least, not the ones who work as fashion models on the runways of Paris and New York. Check out the weird combination of masculine jawline, flairing nostrils (the better to snort four lines at once), and uberfeminine saucer plate eyes on this chick, model Masha Tyelna.

if she made a baby with billy joel how big would its eyes be?

if she made a baby with billy joel how big would its eyes be?

Clearly, the gay guys who run the fashion world are choosing curveless, geometrically angular androgynoids to model their clothes. So the next time some dude brags that he’s dating a supermodel ask him which industry — Victoria’s Secret? Playboy? SI Swimsuit Issue? He’s banging a winner — those kinds of models are chosen for their direct appeal to men or their ability to model very feminine clothing (i.e., lingerie). Milan runway? He’s banging a prepubescent boy.

I don’t want to mislead the typical woman into thinking that she’s hotter than catwalk models. She is not. The haute couture model, despite her strange appearance, is still hotter than 80% of all women, given that most American women are plain-looking at best and ugly fatties at worst. Quite simply, the obesity epidemic is skewing the 1 – 10 looks scale upwards, so that the 7 in the above photo can afford to get paid like a 10. But compared to the cute hipster chicks and WASPy blonde darlings I see daily, Masha would get lost in the shuffle. I saw at least ten girls hotter than her in one hour this past Saturday night. Of course, I’d never tell them that. Their heads are already big enough.

I once got into an argument with Clio that makeup can, at best, raise a woman’s looks score by one point max, and that a woman’s true score can’t stay hidden from a man for longer than a few dates or one night together. The makeup-less cold hard light of morning after analysis reveals all.

I based my judgment of the value of makeup in boosting a woman’s looks on personal experience. I have rarely been with a woman who gained more than one point by makeup. Part of this reason is that having been with enough women, I can more accurately assess when makeup is hiding something. Another part of the reason is that women consistently overestimate how much makeup can help them. Call it the wishful thinking syndrome.

But after seeing before and after photos of runway models like Masha, I have to make an exception. Makeup goes a long way to feminizing the looks of odd-looking, yet not necessarily unattractive, androgynous girls like her chosen for their peculiarly striking looks. For instance, Gisele Bundchen looks like an 8 without makeup and hits 10 with it.

In the interest of clearing the confusion on the matter of makeup, here is a handy chart I’ve devised (it’s been a while since I’ve done a handy chart):

Looks Rating                Makeup Boost by Points
0                                   0
1                                   0
2                                   0
3                                   0.5
4                                   0.5
5                                   1
6                                   1
7                                   1.5
8                                   1
9                                   0.5
10                                 0

Conclusion: Ugly women have no use for makeup; theirs is a lost cause. If anything, makeup can actually draw more attention to their unfortunate condition. Magnificent ugliness radiates out from the face like blast of cosmic rays, overwhelming even the best makeup applications.

Around 3 and 4, where ugliness shifts into mere unattractiveness, makeup provides a minor improvement. For the girl, it could mean the difference between being ignored and savoring the glorious experience of getting pumped and dumped by a beta.

Makeup really hits on all cylinders for semi-attractive girls who aren’t quite in the running for genuine hotness. The 5s and 6s will see a solid 1 point boost. The biggest effects are on the 7s — those girls who are attractive enough for girlfriend material but have one or two facial flaws that keep them out of the “Props, man, you’re dating a hot chick!” category. Interestingly, when you move up the ladder to 8s and 9s, the trend begins to reverse and you don’t see the same major boost from makeup. By the time you are at a bonafide 10, makeup can add nothing to her already perfect beauty, and oftentimes will detract from it.

The catwalk models are an exception to the above chart. As far as I can tell, they receive a 2 to 3 point boost from makeup. Their angular boyish faces respond well to the softening effects of makeup.

Read Full Post »

Club Girl Clones

We all know how conformist douchebags can be. I saw a phalanx of them yesterday marching for the nearest bar in identical powder blue oxford shirts, khaki shorts, and ken cole sandals. OK, maybe one guy’s blue shirt was a darker blue than the other guy’s.

Girls think that their fashion acumen sets them apart from looking too conformist. Their attention to minor clothing details and perfect makeup application is their way to stand apart from all the other girls.

They should think again.

all look same.

all look same.

Read Full Post »

A reader suggested I sell game-inspired T-shirts on my blog through an affiliate program with cafepress. I like it. Here are some ideas my reader had:


no betas greekno betas

My ideas for the T-shirts would include personal favorite quotes from my posts, like these:

Nerd = Fat Woman
Hate is as natural as Love
Status Is Everything
Your sexual market value is overpriced.
Kitten at night, cougar in the morning.
I don’t give a shit what you do for a living.
Chick with dick = lawyer.
Celibacy = Metadeath.
Chicks dig power.
Guys dig beauty.
Marriage is a raw deal.

Or I could go hipster ironic:

I’m a beta.
I’m holding out for an alpha.
(for da ladies)
I’ll be your provider beta. (for da guys)
I fall for game. (also for da ladies)
My dating market value is greater omega.
Cuckold me. It’s in your genes.


The floor is open.

Update: Arjewtino recommended a T-shirt wording contest. Winner receives a free T-shirt and recognition in a blog post. Imagine the fame!

Read Full Post »

There has been a recent springtime flurry of activity for my Halloween-themed post “Best Costume Ever“, so I figured this is a good time to introduce the world to its evil twin, the Worst Costume Ever:

The horror…

Read Full Post »

Take a look at this “man” (and I use the term loosely):

This twee little turd was photographed at the opening of the new Brooklyn Flea market, written about in this New York Times article. The annoyance level of this picture is a 9 on the Prickter scale. There’s so much hideousness to choose from that you’ll have to decide what’s most annoying. Personally, it’s a toss-up between the billowing flowered scarf and the gloves in April.

If you needed one picture to sum up everything that’s wrong with a once great nation, this will do. From the doughy flaccid face begging for a punch to the exquisitely scuffed boots, he’s a pure distillation of decadent pointlessness. An asexual globule of fey excess. A consumerist wastrel. He’s like the anti-Christ of virile manhood: the anti-man. The nearer you get to him, the more testosterone he sucks out of your soul. Ironically, the closer women get to him the more manly they become, probably out of spite. Women tend to take on the characteristics of men when the men in their lives forfeit the job.

Here’s the catch: If he’s straight, I bet he gets laid more than the average straight American man. Why? Because he’s not average. Stepping out of the mainstream, no matter how preposterous, gets a man noticed by women. Most will hate him, some will be indifferent, and a few will love him like a rock star. This equation adds up to more pussy than the average guy can get, since average men are hated by some women and unnoticed by all the rest. A bland average man never starts off with a small but firm base of aroused women.

It’s for this reason I define alpha males as those who can secure the best pussy in the greatest quantities on the most favorable terms. Bowling 300 is an alpha trait, but skipping the bowling competition to violate a hipsterette’s mouth in the back of a coat check of a dingy club is alpha itself.

ps: men should never go to flea markets. are you a gatherer, or a hunter?

pps: whitepeople love postscripts.

Read Full Post »

« Newer Posts - Older Posts »


Get every new post delivered to your Inbox.

Join 2,541 other followers

%d bloggers like this: