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What is the most significant way American beta males have changed since, say, 1950? Lazier? Perhaps, but productivity numbers are higher and the ethnic composition of the nation has changed. More feminine? A sociological examination of SWPL enclaves would suggest so, but at the other extreme gadabout Skittles Men reign supreme. Poorer? Relative to the income advantage betas once enjoyed over women, yes, and this has profound sexual market implications.

But critical as those possible Western beta male devolutions are, the biggest change is something out of their control: the kinds of women available to them. Your typical 1950s beta male — and remember, the beta male designation is as much a function of the hierarchical rank of the men of his time as it is a description of objective characteristics — surveyed a dating market that was filled with slender women. At that time, only 10% of women were clinically obese. Fast forward to the present and compare and contrast: 2012 beta males must navigate the WIDE SHOALS of a dating market where 40% of women are clinically obese. And it’s even worse than that; the standard measurement of obesity has been supersized to accommodate the fattening norm.

Think about how badly this destruction of nearly one half of the female population skews the sexual market: men’s tastes in women haven’t changed one iota in 60 years, but the number of available women that satisfy men’s tastes has effectively been halved. In 1950, for every man, there was close to one woman who met his minimal fuckability threshold because she kept a slender figure. In 2012, for every man, there is one HALF of a woman who meets his minimal fuckability threshold because she keeps a slender figure. Or, to put it more starkly, in 1950 there was one thin woman for every man. In 2012, there are two men fighting for the fuck rights to one thin woman.

Now not all of these 1950s women were facially attractive. Nevertheless, fatness remains the relevant variable because the bone structure of female facial attractiveness likely hasn’t changed much in such a short evolutionary time frame. No other environmental insult, besides gross facial disfigurement, damages a woman’s looks like fatness; a woman’s SMV will begin the steep nose dive in earnest once she gets to about 15 pounds or more overweight. The SIMPLEST thing a woman can do for herself to remain attractive to the maximum number of men is to avoid getting fat. That’s it. And yet, 70+% of women (if we include the merely overweight along with the obese) can’t seem to muster the willpower to do that bare minimum to appease men’s desires. Thank you, feminism.

Therein lies the biggest difference between 1950s beta males and beta males today: all else equal, the contemporary beta male has to work twice as hard to get the same woman he could have gotten in 1950. Analogously, the typical 2012 beta male, if he settles, will settle with a woman much uglier and fatter than he would have had to settle for in 1950.

This is no reflection on the beta males themselves. The same 2012 beta transported back to 1950 would be able to land himself a higher quality (read: thinner) woman then. Even an uglier, fatter, stupider, anti-social beta male of today would, if he were to magically escape to 1950, have better odds of nabbing himself a thin, desirable woman, albeit likely one who wasn’t particularly facially pretty compared to the women of her time. That is just simple sexual market arithmetic.

Many millennial beta males, faced with these miserable odds, drop out and plug into video games and porn. Others attempt a resurrection of their manlier instincts by learning game and competing for the shrinking pool of lithe beauties. Still others regress into effeminate nancyboys, suppress their true desires, and settle for some chubbed out feminist, insisting that licking the construction boots of these husky hags is exactly what they wanted all along.

If you want to know where the beta males are heading, just follow the trail of female fatness. The problem isn’t that men’s standards have gotten higher; no, the problem is that the standard woman for men has become grosser. Since the mating game is zero sum, this means more beta males lose out today than in the past, through no fault of their own.

As I’ve said before, the two most powerful drivers of the modern sexual market — female obesity and female hypergamy — remain almost completely unacknowledged by the prestige press as causes for family dissolution, men “dropping out”, marriage and divorce rates and general social dysfunction. Feminists, understandably, won’t touch these subjects with a ten foot clit, except to co-opt them in twisted, bizarro semantics that inverse their truth content.

Some women may be consciously aware of this sexual market skew that favors them, and act accordingly. But I bet for most women it doesn’t register except on a subconscious level. Regardless, the result is the same: an expectation nation of entitled fat cunts and beggarly betaboys. We have passed the event horizon where truth and beauty vow fealty to lies and ugliness.

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What advantage accrues a man who decides to cohabit instead of marry? Well, for one (and it’s a BIG one), women tend to let themselves go once they’ve extracted marital vows from their men. Here’s a referenced study which shows that once a woman gets what she wants from a man, she doesn’t (subconsciously) care anymore about pleasing him. (Study title is hilariously droll: “Entry into romantic partnership is associated with obesity”.)

Several studies examining longitudinal changes in romantic relationship status report a differential sex effect of entry into marriage, with greater weight gain in women (9,10,30). Women may be differentially impacted by transitions in romantic relationship status; for example, through increased social obligations encouraging consumption of regular meals (31,32) and larger portion sizes (33), resulting in increased energy intake (30). Further, entry into cohabitation or marriage is associated with decreased physical activity (34) and a decline in desire to maintain weight for the purpose of attracting a mate (6). In contrast, obese women may be less likely to marry (35). Our longitudinal findings suggest that both men and women who enter marriage are more likely to become obese, consistent with findings from another large, racially diverse sample of young adults (36). Moreover, we found that individuals who lived with romantic partners for a longer duration had higher likelihood of incident obesity suggesting that shared household environmental factors may contribute to changes in obesity.

Cohabitation may not be good for society in the long run (we’ll see how Scandinavia turns out), but in the here and now it is very good for the individual man, and most people think in the latter terms. As a friendly reminder, a wife bloating up and disfiguring her womanly profile is as repulsive to a husband as he would be to his wife if he lost his job and confidence and skulked around the house with his chin buried in his chest, begging for morsels of sexual release.

Again, we come back to incentives, latent or blatant, and their influence on human behavior. Men have “hand” within cohabiting relationships, while women have hand within marriage. Women are on their best behavior — read: their least bitchiest and gluttonous — when they are cohabiting with men who can leave them at a moment’s notice with little cost to the men. A woman in such a precarious circumstance feels inchoate pressure to maximize her sexual appeal, both physical and temperamental.

Conversely, wives who are not kept in desirous thrall to their husbands — read: hubby became a mincing betaboy or lost his social or economic status, or the spark simply vanished from the passage of time and mundane familiarity — gradually slip into their worst behavior, which includes getting fat and ugly, as the science and conventional wisdom demonstrates. Now, women who do this in pre-marital relationships can easily be dumped; but within marriage, not so much, at least not without SEVERE cost to the disillusioned husband. Women know this, on a very deeply primitive apebrain level, even if they don’t discuss it or acknowledge it outright. Which leads to…

Maxim #204: Modern marriage is a waiver of liability that relieves wives of the responsibility to remain attractive to their husbands.

Corollary to Maxim #204: The modern marriage waiver of liability does not extend to husbands, who must remain optimally attractive to their wives so long as the marriage is intact and the cost of failing in this responsibility is excessive.

Let’s be clear about this, so you don’t get the wrong impression reading these issues in the stark, remorseless light in which I prefer to present them. Social, sexual and romantic incentives and disincentives don’t operate in a coldly calculating way — it’s not like a wife punches numbers into a mental spreadsheet or draws up wistful pros and cons lists before willfully deciding that an extra tub of Ben & Jerry’s won’t matter since her husband can’t divorce without losing a lot of money and the house and kids. The differential power structures of various relationship models aren’t grasped by the bit players in anything more than a gut feeling.

No, these still-human behavioral reactions work on the level of the id. Without really thinking about it, the existence of an incentive to behave a certain way subtly and slowly influences a person to act in accordance with their self-interest. What that self-interest is varies by context and circumstance. A single woman seeking love will avoid overeating and take a lot of yoga classes so that her tight bod will catch the eyes of, hopefully, some high value alpha males.

A married woman who has achieved her objective of locking a man into long term commitment backed by the strength of the state will feel imperceptible undertones or impulses that guide her along paths which take her away from staying sexually desirable and toward fulfilling her other hedonic needs. It doesn’t help her attraction for her husband that the threat of state sanction effectively neuters him by rendering his choice to remain married to her one of coercion rather than mutual delight.

Game is a useful ameliorative to these natural human instincts, (and I know how much asserting that gets under the skin of anti-gamers). But I’ve seen it in action; a husband who uses game (or charisma, if it helps your digestion) on his wife will mold her incentive structure so that selflessly pleasing him takes precedence over selfish solipsism. This will happen because, as I’ve said previously, up-front, near, tangible incentives trump downstream, far, less tangible disincentives. A sexy husband woos a wife better than a powerful state and natural inclination woos her away from him.

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Over at Cheap Chalupas Central, asdf comments on an assertion by Charles Murray, regarding conclusions from his book “Coming Apart”, that falling marriage rates and rising single mom rates are due solely or mostly to men dropping out and eschewing marital responsibility:

Murray: “If you are arguing that 22-year-old men are saying to their girlfriends, ‘I just need a job and then I’ll behave responsibly…’ Well, that’s just bullshit.”

There are a lot of men this is probably true for. Men know, instinctively, that unless they make more money than their spouse the relationships can never be serious or a family formed. So if they consider their chances of getting a good job slim they will likely not try to do the other things necessary to become a family man.

asdf is spot on. I like Charles Murray. I consider him a leading light in the anti-lie movement. But like a lot of sociologists examining trends in the functioning of the sexual market, he misses or glosses over the relevance of female hypergamy. I understand why feminists would want to avoid confronting the deepest, darkest desires of the female id (aka My Secret Vagina Tingle!), but I can’t see a reason why putative iconoclasts like Murray would ignore it except as a reflection of an instinctive white knight complex that so many beta males harbor.

If women are offering men — well, really, just coolbreeze alpha males — the sex for free, then those men will revert to taking the path of least resistance. They won’t “man up”, because they won’t need to. This reading of market forces implicates women more than it does men. Women are making sexual choices, and men are responding to those choices.

It’s not entirely a female-driven decision tree. Women, particularly women in lower socioeconomic strata, are refusing marriage to jobless layabouts. Men could choose to raise their mate value by getting jobs, however undignified the work. In the past, this “manning up” brought the desired result: those jobless men would improve their marital prospects by taking on work. But the overarching change in the current culture is a one-two punch to the guts of men, especially lower SES men, that damages their ability to raise their status (i.e., their sexual market value, or SMV) via employment:

1. More jobs require advanced skills that left side of the bell curve men don’t have the innate mental capacity to learn, and more jobs require female-oriented dispositions that most working class men don’t care to learn.

2. Women have priced themselves out of their dating pool of men by becoming economically independent. A woman’s entirely natural and reasonable hypergamous instinct (hey, she’s only got so many eggs to spare) to mate with higher status men than herself dooms her to limited prospects if her own status has gone up relative to the men in her dating milieu.

Men are intuitive creatures, as well, even if not as holistically intuitive as women. Men will respond to depressed status enhancement from work by retreating from the employment field. Men will respond to women’s sexual choices by adopting the behavior of those men whom women lavish with their discounted derrieres. In some mating circles, this means men will learn game (i.e. the charismatic arts) and try to catch spillover from the maglev pussy express that roars along during women’s contraceptively-abetted prime years from the late teens to late 20s.

A feedback loop of alpha cock carouseling, single mommery, video gaming and porn watching results which will, in time, begin to infiltrate the upper classes. You can only insulate yourself from dystopian trends for so long before the uruk-hai batter down your private school walls.

In short, no sociological theory into sex, marriage and family trends is complete without a long, hard look at female hypergamy, the one biomechanical force to rule them all, and its intersection with economic realities. The science is out there; when women become financially empowered, they begin to choose men based on criteria other than their ability to provide.

But that’s not all that Murray, et al are missing. I’m here to tell Murray and others perusing his findings that there is another, MASSIVE factor at work skewing the sexual market, and one that, just as unsurprisingly, gets almost no attention from the PC-soaked punditariat: female obesity.

Imagine you are an unmarried working class dude recently unemployed. You look around you and marvel at a sea of grotesquely misshapen fat women, rolls upon rolls of undulating flesh hiding stores of cheesy poofs, porky hellion spawn trailing their wakes, chins resting atop chins, bloated diabetic cankles stomping the Walmartian grounds like lumbering elephants. In some towns, close to 40% of the available single women are clinically OBESE.

This is obesity folks, not just overweight. Overweight women are physically repulsive, but obesity renders them monstrous. To clarify this assertion for the modern indoctrinated female reader: an obese woman is as sexually undesirable to men as a jobless, charmless, humorless, enfeebled, dull man is sexually undesirable to women.

So back to our realistic scenario: Our typical unmarried working class man surveys his cellulite-blasted kingdom (and it does not matter how fat he, himself, is, for fat men and thin men alike prefer the exquisite sight of slender female bodies), and he makes a quick hindbrain calculation. Does he bust his ass in a crappy service sector job doing women’s work for a shot at legally bound long-term commitment to a shuffling shoggoth dragging the bastard spawn of a hundred alpha males in tow, or does he say “fuck it” and turn to video games and porn featuring hot, thin chicks for his status and dopamine fix?

You see where this is heading. It’s entirely reasonable, and expected, that a lot of men would drop out of the intensified competition for the few remaining childless slender babes in a world full of fat asses, single moms, and fat assed single moms. And even among the small contingent of sexually appealing women, they make enough in government and HR paychecks to cover expenses plus gifts for their Skittles Men. What working stiff beta provider can compete on those terms?

Men aren’t refusing to man up; they’re doing exactly what women do, and what both sexes have done since time immemorial: they’re acting in their self-interests. Incentives matter. You’d think Murray, of all people, would know this.

Women are as complicit in the current deterioration of family structure as are men; and, in fact, because of women’s natural roles as sexual gatekeepers, I’d argue that women are more complicit than men. In the arena of sexual choice and fulfillment, men are, on average, followers, and women are leaders. This is not to say that men exercise no choice; only that they exercise less choice in sexual partners than do women. A double whammy of women’s financial independence restricting their mate choices, coupled with a female SMV-destroying obesity scourge restricting men’s mate choices, has compounded to help usher forth the dysgenic shitfest we as a nation find ourselves in today.

If the reigning paradigm is unsustainable but also immune to rectification, as I suspect it is, then perhaps the only solution now is to wait out a total collapse of elite authority. Tick tock…

ps this post hate-list approved.

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A delusional feminist (but I repeat myself) who started a Facebook group called “Pinup Girl Clothing” (don’t ask, it’s stupid), has uploaded a photo of five women with less than ideal bodies and a helpful caption explaining her reason for doing so:

There’s another one of those “this is sexier than this” photos going viral right now, so we’d like to offer an alternative. ALL women are “real” and there is no wrong way to have a body. ♥ Vanessa

The two things feminists hate most: standards, and men who make no apology for their sexual desire.

Let’s have a look at that photo demonstrating the equivalence in attractiveness between women of… unconventional body shapes:

What we have here, from left to right:

1. dumpy, hipless plain jane tatted up to distract from her prepubescent boy’s body
2. morbidly obese cow
3. thin chick whose torso is stretched too long in proportion to her legs
4. obese behemoth
5. masculinized cougar

What immediately jumps out is that the photographer chose a spindly, weirdly contoured chick to stand in for the conventional hourglass-shaped slender babe that nearly all men love and desire. Had a normally proportioned thin girl like this one…

…been chosen instead, then the other four girls would look so much worse in comparison, and we can’t have that reality upsetting the narrative. Nonetheless, even with her body flaws, the thin, pretty blonde in the middle is the most bangable. Tatboy would barely inspire a half-mast chub, the Jabba twins are right out, and most men don’t want to caress rippling triceps and six pack abs on a woman. Especially a woman cresting the hill and in sight of the wall.

Women who can’t compete with the most desired women, or who fall tantalizingly short of competing, or who once competed by now no longer do, must get some kind of deep, ego-sparing emotional satisfaction by telling themselves blatant lies about the reality of female attractiveness and male attraction standards. If women didn’t have an IQ-lowering herd mentality and an obesity epidemic disfiguring the majority of them that prompted them to sing amens in unison every time a femborg shrieked out another reality-denying whopper, we’d hear far less of this crap blaring from all our media channels. Loser chicks would go back to licking their ego wounds the old-fashioned way — by taking up poetry and staring pensively out a bedroom window.

So, for the short bus regulars (this includes you, ♥Vanessa)…

Beauty is objectively measurable. Slender women are more attractive than fat women to the overwhelming majority of men. There was never a time when men liked fat women. A 0.7 waist-to-hip ratio is the most attractive body shape for a woman. A BMI of 20.85 is the most attractive weight for a woman. A young, healthy woman with clear skin is more attractive than an old, unhealthy woman with blotchy skin. Yes, ♥Vanessa, there is a sexual marketplace, women are just as much a commodity to be bartered in this marketplace as men are, there is no alternative to this reality, and there IS a wrong way to have a body.

Hope this hurts.

But at least some women get it.

Brianna Montana: the girl in the middle is not too skinny by far… Shes just in the middle of 2 fat bitches so it makes her look exxxtra tiny.

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From this story:

I’ll start.

“King Kong swats at a cheap tipper.”

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Hat tip to Gmac for tweeting a link to this hilarious fat girl meme. I laughed and laughed.

I read somewhere that the Census Bureau (or was it the CDC?) predicts that 80% of Americans will be OBESE by 2050. Imagine that. A whole country full of waddling fat asses. Where do I renounce citizenship?

I’ve always maintained that shame and ridicule are great motivators to improve oneself. Clearly this humble blog, with its symphony of sadistic mockery, isn’t doing enough to stem the tide of tubbiness. Let’s all work together to reach the masses before they reach critical mass.

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When you reward fat chicks, you get more of them.

Although, to be fair to this guy, the beta looks strong in him. He probably had few options and settled when the specter of involuntary lifelong celibacy burned his dreams to the ground.

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