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The results from an interesting scientific study which could be fairly interpreted as providing evidence for the efficacy of the neg shows that men and women cooperate with each other differently, and that this cooperation disparity is based in differing expectations between the sexes. {Greek chorus: *FEMINISTS WEEEEEEEEEPT*}

In summary, women don’t trust beta males well-meaning men who appease them.

While men tend to match their partners’ emotions during mutual cooperation, women may have the opposite response, according to new research.

Cooperation is essential in any successful romantic relationship, but how men and women experience cooperation emotionally may be quite different, according to new research conducted at the University of Arizona.

Feminists are getting ready to weep.

Randall wondered how the act of cooperating, a beneficial relationship process, might impact emotional coordination between partners.

“Cooperation – having the ability to work things out with your partner, while achieving mutually beneficial outcomes – is so important in relationships, and I wondered what kind of emotional connectivity comes from cooperating with your partner?” she said.

What she found in her recent study – published in SAGE’s Journal of Social and Personal Relationships and featured in the journal’s podcast series, Relationship Matters – were surprising gender differences.

She and her colleagues found that during high mutual levels of cooperation with a romantic partner, men typically experience an “inphase” response to their significant other’s emotions. That is, if the woman in the relationship is feeling more positive, the man will feel more positive. If she feels less positive, he will feel less positive.

On the contrary, it seems women experience more of an “antiphase” pattern during high mutual cooperation. If her partner is feeling more positive, she will tend to feel less positive, and vice versa.

Aaaand… torrent of termagant tears!

Take, for example, the following familiar scenario: A woman emerges from a department store fitting room and asks her husband what he thinks of a potential new shirt. He likes it, he says, hoping his time at the mall is nearing an end. So does the woman head straight to the cash register and make the purchase? Probably not. Chances are, her husband’s enthusiasm won’t be enough; she’ll want to try on a few more shirts first.

Social psychology literature on cooperation tells us that women generally tend to cooperate more, while men often try to avoid conflict. Thus, men might be subconsciously syncing their emotions with their partners’ during cooperation in an effort to avoid conflict or reach a speedy resolution, Randall says.

If that’s the case, it’s possible, although Randall’s study didn’t test for it, that women may pick up on the fact that their partner’s agreeability is not entirely authentic. If she suspects he’s not really as positive as he seems, or that he has an ulterior motive, she may become less positive herself in an attempt to get at his real feelings and reach a more mutually satisfying resolution, Randall suggests.

Read the bolded part again. Here are the grounds for interpreting this study as providing evidence for the effectiveness of the game concept known as the neg. If you agree too readily with a woman — if you appease her and supplicate to her and seek her approval — she’ll feel less happy, even less aroused, in your company. She’ll instead attempt to “dramatize” your mutual interaction by becoming a sourpuss and challenging your agreeableness, which in certain contexts (such as bar pick-ups) materializes as the shit test.

Now we have the insight to know why, perhaps, the neg works on women: Because by deliberately adopting a pose of contrariness, of resistance to accommodation, a man can inspire feelings of connection, curiosity and craving in women. Be the jerk, and you’ll be beloved. Be the placater, and you’ll be perpetually pestered for proof of sincerity.

If you’ve ever had to endure a grilling from your girlfriend or wife for your opinion on something she’s wearing, you’ll know the pain of being a “yes, dear” man. The harder you try to smooth the waters, the more tirelessly she churns open sea turbulence. And so, having been in this exasperating situation a few too many times for my taste and sanity, I had discovered a better way, a way now bolstered by ♥SCIENCE♥:

Be a “no, dear” man.

Tell the light of your life, “No, dear, that dress looks bad on you.” “No, dear, those shows don’t make you look good.” No, dear, this look isn’t working for you.”

[GBFM version: “No, dearlzzlol, that thongzz covers the butthosllezx. Don’t make me do all da work when all da men before me got your butholeszzs for free lzlolzzzlolz”]

Betaboys shriek, “But she’ll hate me for saying that!” FEEBS! Have you not learned a single thing reading this blog? Lemme tell you what really happens. She makes an indignant face, looks shell-shocked for a half second, retreats to the dressing room or closet, and returns with a new item to buy or wear, no further questions asked, yerhonner. The “yes, dear” demon infant has been killed in the crib.

Seduction is the art of flirting, and flirting is an artful term for pushing away and pulling toward. All betas know how to do is pull toward, aka “Please like me! You’re the best! Here’s proof of my love!” game. But this is boring to women, and actively repulses them during their one week ovulatory period. Taking the opposite tack is the blinkered douche, who only knows how to push away. This is exciting for women at first, but the novelty wears off quickly.

The right balance is struck between alternately pulling toward and pushing away. As all great seducers know, and as science is now coming around to confirming, the ideal male lover is the man who understands the value of emotionally desyncing with women. He doesn’t distance himself from a woman; rather, he cleverly directs her arousal by undermining feelings of closeness just at the moment she starts to relax and senses that she can predict his desire and behavior, and then drawing her back in when she fears his loss of interest. By alternately undermining and reengaging like this, he subverts the Male Chaser-Female Chasee expectation, and thus flips the normal sex status differential that is the standard operating procedure of an unobstructed and undirected mating market so that, by his manipulations, he is perceived as the more valuable commodity.

From there, female hypergamy finds root and the labia flower like spring lilies in the noon sun.

Prompt punishment for bad behavior, intermittent reward for good behavior, emotional desyncing and resyncing for creating deep feelings of arousal and connection: These are the tools of the modern Casanova in a global mating village where the old rules to curb the primal chaos of female sexuality have long been discarded and forgotten.

PS Here’s Psychology Today‘s analysis of the same study.

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A dusty tome retrieved from the recesses of the Chateau study reveals an ancient code inscribed by prophets of yore:

statement-statement-question

What’s this, you ask? Why, it’s the alpha male way to direct a conversation with a girl! Why this way? Think of the alternatives.

question-question-question: Bludgeoning a woman with questions makes you sound desperate for a connection.

statement-statement-statement: The bane of the tone-deaf, try-hard man unknowingly alienating a woman because he’s not listening to her and he’s giving away all his mystery.

Framing what you say into a statement-statement-question format is the ideal mode of seductive communication, because it demonstrates in equal measure an ability to command a conversation and to interact with a woman. You first lead the convo with a statement, then ask a question to get the girl yapping. It’s the art of charismatic rapport.

Similarly, there is an ideal way for a man to direct a long-term relationship so that it’s maximally rewarding and minimally punishing. Directing a relationship means, in practice, striking an optimal balance between your alpha and beta behaviors. Succinctly, beta behavior is romantic and alpha behavior is sexy. Or, to put it another way, beta behavior is reassuring and alpha behavior is alluring. There’s more to them than that, but that’ll do for purposes of this post.

In yesterday’s post, reader Sidewinder asked,

How does one do obligatory beta things in the course of a relationship in an alpha way?

The key words here are “in the course of a relationship.” The ratio of your alpha to beta will be different with a woman who already loves you and to whom you have already committed, than it will be with a woman you have started dating or with whom you don’t want anything more than a sexual fling. Like the statement-statement-question ratio above, the alpha-to-beta ratio would look like this:

Short term sexual flings or pre-LTR dating: alpha-beta-alpha.

Long-term romantic connections: beta-beta-alpha.

If you’re doing it right, you’ll be less beta early on when the girl needs to feel your masculine sexy energy, and more beta later on when the girl needs to see more signs of commitment. You’ll be more alpha up front, less later (as a function of time spent together), and the beta behavior that is more like a pleasantly surprising seasoning during the early stages of courtship will become more of a staple in an LTR.

Rephrasing these ratios into game lingo, your behavior will generally be push-pull-push when you meet a girl and have to build her attraction to you, and pull-pull-push when you are in a committed relationship and the girl has already made an investment in you (and you in her), and your margin for beta error is larger and your margin for alpha alienation is smaller.

This is the fundamental reality of sexual polarity and male attractiveness duality. The effects of a man’s sexuality will change as he oscillates between alpha and beta behavior in accord with the woman’s need for signals of long-term investment.

So occasional Acts of Beta are not a horrible thing; in fact they’re necessary if you want a relationship with a woman longer than three months that isn’t corrosive or emotionally exhausting. But there are more and less attractive ways to “be beta.” Giving of oneself can come from a place of neediness — supplication, cloying flattery, fearful obeisance — or it can come from a place of self-assured joy.

Here are some common Acts of Beta refitted so that they’re executed with an alpha attitude.

Gift giving

Don’t buy something for her at the moment she’s leering at her object of acquisition. This is what men who are happy to support golddiggers do. Buying her stuff when she most expects it will only increase her demands for more stuff. It’s better to keep your gift-giving spontaneous, cheap and thoughtful. Flowers left on the table for her when she gets home. A small, goofy poem tucked into the clutter of her nightstand. For added effect, act at first like you don’t know who got her the gift. Inquire if it was her secret lover, and threaten to one-up “him” by buying her a yacht. Don’t get carried away with “special occasions”. One gift and done for birthdays and anniversaries. Keep her expectations low, and it will always be a challenge to disappoint her.

Making entertainment decisions

Ok, so she chooses a chick flic. This is not the worst thing in the world. With a little forethought, you can persuade her to choose a movie less vomit-inducing. Preempt her suggestions and take the lead in guiding her choice: “This is going to take a lot out of me, but I’m willing to watch a girly movie with you tonight, as long as I get a say in the matter.” She’ll feel bad about putting you through torture, so she’ll be more open to watching the less obnoxiously sappy chick flics, like Seven.

Doing things together

The worst thing you can do is not make a bad choice, but make no choice at all. Every man will be faced with those moments when he either can’t be bothered to think of something to do with his beloved, or he really can’t come up with any ideas. “What do you want to do?” are the most terrifying words a man will hear, next to “I missed my period” and “I had lunch with my ex.” Whatever you say, don’t sound wishy-washy. Even if your idea sucks, it’s better to forcefully present a sucky idea than to waver and say you’ll do whatever she wants to do. Now, this doesn’t mean you don’t get any input from her. It means you offer a suggestion, and be flexible if she makes a counter-suggestion.

Shopping together

If you get that expectant “Will you buy this for me?” look from your woman, muse thoughtfully about the product, and then announce it would look great on your mistress. Ask your girlfriend/wife if it comes with a motorcycle. Wait a few months, and then buy it for her. The object here is to never get caught being the type of man that asks “How high?” when his woman wants him to jump.

Making it rain

If you’re going to spend beaucoup bucks on your girl, (and you’re a well-off man for whom the expenditure is inconsequential), don’t get her “stuff.” Buy her experiences instead. Two plane tickets to a European city will be appreciated more fondly than a thousand pieces of jewelry.

The crying game

Every so often a girl just needs a good cry. Maybe she had a bad day at work, her parents are bugging her, or she got a shitty haircut. Let her tumble into your arms to sob it out. And, though this won’t need saying for the more experienced men in the audience, don’t say anything. Over and over, I’ve rediscovered the power of keeping your trap shut when a woman is in the midst of an emotional draining. Hug, stroke, and silently sympathize. That’s all you need to do.

When she says annoying or stupid shit

Follow the 80/20 rule. 80% of the time, ignore her or change the subject. 20% of the time, call her out on her bullshit.

Compliments and flattery

Keep it rare, spare and unawares. The best compliments are unexpected, and evenly divided between being romantic and raunchy.

Advice

Don’t bother. Women are constitutionally incapable of receiving advice in good faith without twisting it into an attack on their character or attractiveness. Either lead her to what you want her to do, or let her flounder on her own.

Conversational fluff

Expect that in any relationship, she will be doing 75% of the talking, and you will be doing 75% of the head nodding. If you don’t like this, you should be dating a man.

When things get really frustrating

Leave. It works wonders. Slip out the back, Jack. Return in a few hours, after she’s had time to think clearly about the rift her bad behavior is causing.

If she fattens up

Dump her. Serioulsy. You are staring down the barrel of decades of unsatisfactory sex and resentful withdrawal. If you truly deeply love her, the best persuasion is leading by example. Exercise more, get buff, draw attention from other women, flirt with other women, and, if you are really fucking subversive, buy her a dress in the size she was before she got chubby.

Maintaining mystery

The toughest thing for any man is staying mysterious for his woman. The more a woman knows about her man, the less excited she feels about him. An easy way to inspire wonderment is to stay late at work a few nights, unannounced. Another way is the calculated revelation: “Oh, I thought I told you I was a local karaoke legend?” Be more unpredictable. Try speaking in a fashion that avoids your most common tropes and semantics. Radically change your style of dress. Join a club. Attend a seminar. Anything to shake up the monotony.

Cuddling

Make a small effort to not fall asleep after sex one in a while. Cuddle. Under no circumstances should you be the little spoon, unless you’re being a clown about it.

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Sidewinder asks,

How does one do obligatory beta things in the course of a relationship in an alpha way? Wives and girlfriends will not accept skittles as gifts on a regular basis. At some point it will be her turn to pick the movie, and it will usually be a gay selection. How do you share in the celebration of whatever girl milestones she’s happy about?

I recall seeing a good post about alpha ways to propose, but my question goes more to the day to day level. After you’ve been with a girl for 3 months or so, she’s looking for a connection. Constant aloof game will eventually lead to her just thinking you are a negative, critical dick. But being a mushy beta herb is fatal as well. Maybe I’m suggesting a new post “Relationship Game: The Day-to-Day Alpha.”

CH readers who are familiar with the archives know that “aloof game” is not all there is to inspiring a woman’s love and fidelity through all four weeks of the month. Beta reassurance game matters, and in fact will occupy the bulk of your time with any woman who is more than a sexual fling to you.

The reason Chateau Heartiste, and game blogs in general, focus on attraction-building seduction techniques and attitudes is because for most men — and especially for men with a lot of White and Red Nordid ancestry — aloofness and charisma around women don’t come as naturally as, say, white knighting and slow wooing via the display of beta provider signals. The world West is changing, and a different kind of seduction is needed.

Most men are betas by definition, and the “art” of buying girls stuff and complimenting girls and tending to girls when they are upset in order to win their favor is second nature to such men. The beta provider’s mental resources aren’t taxed by spending real resources on women. That’s the beta’s bread and butter. In contrast, the beta male feels tremendous psychological distress when his bread and butter isn’t working and he has to delve into the crimson world of exotic seduction tactics to inspire lust in women. This is when the beta, after having endured in crestfallen solitude from the bar room wall the spectacle of sociable alpha males hoarding the pussy, decides to turn to the lessons of applied charisma.

Regarding Sidewinder’s question, the day-to-day relationship stuff is not particularly hard or incomprehensible for the inveterate beta male. He’s been ready since birth to assume his role as the “I’m a caring man and I’ll be there at your side to dry your tears and listen to you bitch and promise you how beautiful you look when the baby is disgorging itself from your wide-open bloody vagina” man that all women claim they desire, but actually don’t desire until times get tough or their oxytocin levels are elevated. (Or the SMV differential between the woman and the man is so great that he can afford to be a beta.)

But just because that sentimental huggy-wuggy stuff comes easy to betas doesn’t mean they’d see no benefit from supercharging their relationship game with time-honored and field-tested seduction strategies. A man who has brought balance to his masculine force — a man who has sharpened his far-focused beta bonding on the whetstone of near-focused alpha allure, and knows how to apportion each by amount and timeliness to induce maximum arousal in his woman — is a man of such rarefied self-awareness that women will die for him. Or at least defend his right to pimp them out.

Building on this premise, tomorrow’s post will be about those “day-to-day alpha” things that men should do to strengthen and invigorate their loving relationships with women.

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A reader reaches out to the Chateau Lordship,

I could use your help. Actually, this is probably more in Athol’s domain, but his answer wouldn’t be as entertaining as yours and he might be kind of judgmental.

More judgmental than this blog? Impossible.

Two years ago I caught my wife of four years having an affair. At the time, I knew nothing of game… I was a Beta schlub. It was my broken-hearted “what do I do now” that led me to your website, which of course changed my life. I forgot about my self-pity and hit the gym. Then I bought some new clothes. I learned to play the guitar. Now when my wife mentions her former lover (she has contact with him through her job several times a year) the contempt for him is evident in her voice. Things between us are far, far better than I expected they would be at this point. But… (you knew there was a but, didn’t you?) there’s still something not quite right. Our sex is frequent but only “pretty good.” She is always willing to “put out,” but it’s, well, putting out. She doesn’t have the enthusiasm for my cock that she had when we were first together.

Sounds suspiciously like sedative sex — that is, the obligatory, unexciting sex that married women offer as Damegeld to their gelded provider husbands during the three weeks the wives aren’t ovulating. The purpose of this dreary sex is not to sate her desire but to soothe her husband’s anxiety and keep his cashmoney coming. It’s the “give the dog a bone” life history strategy.

I probably would have been happy with our sex life, but for one thing: I got a girlfriend.

:applause: 😎

And the sex with my girlfriend makes me realize just what is lacking in the sex with my wife.

Self-reporting surveys (wink, wink GSSers, u know I luv youze no-homo-ly) which purport to show that married men get more sex than single men miss two very important confounding factors: the quality of that sex, and the variety of sex partners. Single men may have less regular sex than married men, but when the (alpha) single men do have sex, it’s volcanic. And a new adventure every time. Because no matter how much you love your wife, there will come a time when her snatch loses its sheen. This is the curse and blessing of being a (non-manboobed) man: never satisfied, always conquering. Or dreaming about conquering.

My GF, unlike my wife, is very enthusiastic. She swallows my cock like she’s starving. She fucks me like it’s the last fuck she’s ever going to get.

You are the alpha male to your girlfriend, and the beta male to your wife. More proof, as if any more was needed, that beta maleness and alpha maleness are largely contextual, and that marriage inexorably betatizes even the most alpha of men.

Maybe I should just be happy.

Take the honey and fun.

Have ‘duty sex’ with my wife, and fuck my girlfriend for fun.

Does that sound so bad? Traditionally, there was a tacit social expectation that husbands would avail themselves of sexual outlets in the downward spiraling years of their wive’s attractiveness, but that they would remain loyal and duty-bound to their wives regardless.

But it occurs to me that a little preselection and dread might ignite a fire in my wife’s pussy.

Like a boss.

I’m trying to figure out how to plant the idea in my wife’s mind that I might be having an affair.

You won’t need to plant any ideas of your threatening omnipresent desirability if your affair has been going on long enough. Even given a total lack of hard evidence, most wives have spidey-sense that guides them to the correct conclusion about cheating husbands. She will smell it on you, notice it in your gait, and hear it in the renewed firmness… of your voice. Not to mention, a husband getting his sack drained on the side generally doesn’t have much left over to service his contemptibly familiar wife. Ask yourself first if it’s *your* apathy that’s the cause of your uninspired marital sex life. If it is, and you sincerely want to reinvigorate your marriage, then you should think about dumping the mistress.

But if your wife is the one dragging her feet into the bedroom, then a program of dread will help enliven her lust. Dread is supposed to be a feint, a rope-a-dope. It’s not supposed to be a flare for a team of divorce lawyers. If you are actually balls deep in an affair, drawing attention to your second life is not what I would call a smart marital move. Not in this day and age.

Of course, since I am actually having an affair, I have to walk a fine line.

Yours is a strange scenario. Most men I know who are cheating on their lovers don’t need to go the extra mile to provoke anxiety and doubt about their fidelity. It’s all they can do to keep their affairs under wraps, and their primary partners in the dark. The dread is self-evident.

I want to give her enough of a suspicion to light a fire under her, but not so much that she hires a private investigator or starts hacking my email accounts. I want her to feel a bit of suspicion, without her actually getting enough evidence to confirm the suspicion.

Ok, I’ll give you some advice. But know that you’re flirting with distaster. Have you forgotten that there’s a third party involved? Your mistress might not stay wisely silent. Women have a devious tendency to “oopsie, I said something I shouldn’t have.” You can open the can of dreadworms but just make sure to cover your tracks. Your wife and your lover should not know anything important about each other, and should never be in the same zip code together. You wanna deal with bunny broilers?

What say you? Is this something that can be done? Or should I just be happy with wifely “duty sex” and wild girlfriend sex?

Readers will note that for purposes of discussion, I assumed this email was sincere. There is certainly a strong whiff of the troll about it, but it’s useful as a lesson for other men who are reading who may be in similar circumstance and aren’t lying about it.

Here’s my advice:

1. Track your wife’s ovulation cycle. (Won’t work if she’s on the Pill.)

You can learn a few things by doing this. Is her sex drive revved up with you during that glorious one week when her egg sojourns and she craves the cock? Then the rest of the time she might just feel anxious about her marriage, but at least she still feels raw attraction for you. You should consider that it’s a lack of your beta male reassurance that’s responsible for her withdrawal.

Worse, is she colder than usual during her ovulation? Then her attraction is waning, and she’s probably thinking about other men. You need to pump up the alpha.

2. If her sexual iciness is a result of her weakening attraction rather than her strengthening anxiety, then a dollop of dread will do the trick. “Accidentally” leave an email or IM account open, so that she will stumble across an anonymous message which you will hand craft to send from a dummy email account to sound like it’s from a woman who’s flirting with you, but who hasn’t yet received a reply or encouragement from you. If you’re worried about her hiring an investigator, then preempt her doubt. Don’t wait for your wife to confront you about the message. When you get home, exclaim, “Oh look at that, I left my email open. I bet you got an eyeful honey! Yep, you did. Any suggestions for dealing with a co-worker who’s got the hots for me? This chick won’t take no for an answer.”

3. The objective is to maintain your innocence while stoking your wife’s insecurity. This means the hints must be extremely subtle, (unless your wife is clinically retarded). A fan favorite is calling her from a busy place that has a lot of young women giggling in the background.

4. Don’t bother entangling your real mistress in this subterfuge. Too risky. But if you decide you want to taunt divorce theft, try an indentation of a condom on your wallet, sans condom. Or a tucked-away business card from your mistress (strictly business, you see). Or you can go the full Don Draper and take your wife to a social event where you know your mistress will be in attendance. Flaunt your wife, flirt with your mistress across trays of hor d’oeuvres. There’s just something very manfully satisfying about manipulating a quasi-harem in this way and cheating discovery.

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Reread the title of this post. Love is not the most dangerous emotion. (That would be pride, followed closely by jealousy.) Love is the most dangerous word.

How so?

Because the word is pregnant with so much covert meaning. Because its utterance can mean the end, or the beginning, of a romantic adventure that spans years or decades.

Examine the multitude of ways the word can be spoken, intended and interpreted within a romantic context.

– A beta male (or beta female) speaking it incessantly in hopes of convincing or guilt-tripping an ambivalent partner to commit more deeply to the relationship.

– An alpha male (or alpha female, but typically less often encountered) declaring his love in hopes of convincing himself that his fading feelings are a mirage.

– An alpha female perfunctorily burping the word at her beta provider boyfriend during the one week of her monthly cycle when she finds the thought of sex with him repulsive.

– A normally aloof and emotionally distant alpha male or alpha female using it unexpectedly as an expression of repressed guilt for cheating or thinking about cheating.

– A beta male exclaiming love to the heavens, blind to any lack of reciprocation from the woman he loves, because he is overjoyed with his own ecstasy.

– A beta male never saying the word because he is afraid it will drive away the woman he loves. If he is thinking this, his intuition is probably true.

– Two lovers wrestling as one, ejaculating the word in a climax of sincere, unfiltered, honest passion.

– A beta female saying it to an alpha male during post-coital cuddles, misconstruing his lust energy for love energy.

– An omega male professing love to his couch crease knowing his feelings can’t be repudiated.

Recall Poon Commandments I, V and VI.

Don’t proclaim your love first. Give your woman that honor.

Don’t whore your joy. Women love higher status men, and one condition of higher status is a temperate eagerness and gratitude.

Don’t give away your emotional store. A woman appreciates a man who understands her need for anticipation and slow discovery.

A few broadly applicable suggestions for beta males and how to tame the most dangerous word would be these:

When you feel like declaring your love, stop, take a mental breath, and save it for another time.

When you declare your love, check yourself, and don’t say it again. Once is more than enough.

When your declared love has gone unanswered, don’t push for resolution, explanation or emotional deliverance, however much you want your fears allayed. Ignore the momentary rejection and bide your time. Some women will reply in kind days or weeks or even months later. If she doesn’t, you have your red flag. Start thinking about escape and renewal.

Don’t drop the love bomb immediately after you’ve dropped your jizzbomb. Women never — NEVER — believe the word to be sincerely expressed in a post-bangal glow. At best, she’ll be abstractly flattered. At worst, she’ll conflate your insistent love with your desperate lust for her body, and conclude your horniness guides your emotions. You will be weakened in her judgment as a result.

Here is my advice to alpha males regarding the use of the L word:

You will have to remind yourself to say it once in a blue moon. When you do, make sure it’s at the most inappropriate (i.e., in public) or unexpected (i.e., while she’s standing at the kitchen sink) times. She will swoon forever.

All cocky and no sincerity makes Jack a predictable boy. Either be passionate and real, or admit that you don’t really love your woman like you think you do.

If you are saying it a lot after sex, you are probably trying to convince yourself of feelings you don’t have. Enlarge your harem, and thereby reduce the amount of time spent on each lover. Absence breeds aphrodisia.

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Do you know what turns a woman on? Dread. Delicious dread that you might be frolicking with another filly. Or that you aren’t quite yet wholly committed to your beloved.

Feh! These are just words. Le Chateau is a house of wise and learned repute, but nothing enlightens like putting theory into practice and watching with supreme satisfaction a woman’s love explode in Pollockspray across her emotional canvas exactly as predicted. Commenter dicipres recounts:

I wanted to share something that happened to me yesterday which is relevant to game and that you might find interesting…

Yesterday afternoon an attractive co-worker sent me a VERY flirty email. My wife was at the computer just as the email came in, read it first and started to ask questions about the co-worker etc and became a little angry.

Few hours later, after the kids went to sleep, she calmed down and we went to bed.

About an hour after, we had the hottest dirtiest sex we ever made, even as singles before we had children.

Basically, dread/pre-selection caused the best sex we ever had in our relationship, and this happened while we both are tired from the long day and when our 8 months child is sleeping in her crib in our bedroom, 3 ft from our bed (which usually prevents my wife from being 100% calm and relaxed).

So yeah, Dread/pre-selection works.

People who say the teachings of game and the crimson art of applied charisma have nothing to offer men are either hermits or willfully blind faith-based betas yearning for psychological emollient. Yes, brave snarky skeptics, there you stand, smart but sad, tethered to the granite of your cherished conventionality, nobly enduring your frump marriages to your frump wives as your frump genitals wither from disuse and boredom. Those of us who have lived a day know better.

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1. You admire and flirt with other women, but don’t plot to bed them.

If you as a healthy man aren’t admiring attractive women other than your girlfriend, you are depressed and your relationship will suffer. If you are actively figuring out ways to cheat, your monogamous relationship is unsatisfying.

2. She has photos of you and her together in her work cubicle.

It’s so natural for a woman to advertise her relationship status with a committed boyfriend that a conspicuous lack of photos of her boyfriend is strong circumstantial evidence she wishes to hide him from public knowledge and signal to other men that she is available for sexcapades. A man who doesn’t display relationship photos doesn’t necessarily signal dissatisfaction with his girlfriend, because men on average feel less compulsion than do women to engage in such ritual displays.

3. When you go away on a trip by yourself, she worries about your faithfulness.

If instead of her worrying about you, you worry about what she’ll do with her brief spell of freedom, your relationship is unhealthy.

4. The sex is rarely planned.

If you ever catch yourself or your girlfriend saying, “Let’s make tonight a special night”, you have been served notice that your relationship is heading for sickly grounds.

5. She still cares if you remember birthdays and anniversaries.

Aloofness is sexy on a man. Aloofness is the kiss of relationship death on a woman. A woman who has stopped caring for signs of emotional commitment is a woman mentally checked out and fantasizing about a new relationship.

6. Blowjobs are frequently a prelude to coitus.

You can directly track relationship health by the decline in frequency of blowjobs. Each unit decrease in peak monthly blowjob allotment corresponds to a one month decrease in relationship length (unless obviated by threat of divorce theft).

7. You haven’t spent inordinate time waxing nostalgic about shared memories.

Healthy relationships are like a locomotive: powerful, unstoppable, graceful in their precise engineering, motoring to lands unknown. Nostalgia for past romantic achievements is a tacit admission of present romantic stagnation. Save the nostalgia for old age when there’s no threat of upgrade to a more exciting partner.

8. She’s lost her enthusiasm for girls’ nights out.

A woman deeply in love feels less urge to hang out with her single girl friends. She now finds them dispiriting and a bit pathetic. In contrast, a woman dissatisfied with her relationship can’t wait to join the yentas for mimosas. Men, too, enjoy time with their buddies, but use it more as a pressure valve to blow off steam that accumulates in the natural course of monogamous obligation.

9. She’s stopped kissing her cat on the mouth (and other similar pet-loving gestures taken to the clownish extreme) and now treats her pets as they really are — animals, not furry humans.

You might think this is a frivolous signal of relationship health, but intemperate female anthropomorphic intimacy is pregnant with suppressed emotional turmoil.

10. She wants your unsheathed penis inside her.

A woman who prefers you raw dog is a woman who is unafraid to take risks with you. She trusts you, loves you, and wants you to receive as much as, or even more pleasure than, she receives.

***

Generally speaking, once a woman is in a relationship she will grant you a margin of beta male error, which means you can be more beta with a girlfriend or wife than you can be with a girl you have just started dating. The width of this margin of beta male error varies commensurate to the intensity of preexisting love she feels for you, and any cultural and genetic factors related to her local surrounding sexual marketplace and her ethnic or racial background, (e.g.: women from more chaotic non-Western countries better appreciate the stability and security that doting beta males offer).

But this is a warning, not an excuse for men in relationships to rest on their beta laurels, for all women, even the loving Slavs, have their breaking points for male weakness and clinginess, beyond which their tolerance drops precipitously. If you sincerely love your girlfriend or wife and you find your relationship beginning to sour, the answer is not, typically, more beta male reassurance game, but more exciting sexy alpha game. The broad contours of women’s desire are universal, even if the details on close examination differ; nearly every woman in the world (except weird biological experiments gone horribly wrong) is a sexually and romantically dichotomous creature, drawn both to the strong, supportive provider and the dominant, aloof challenge.

Your mission in life as a man seeking to maximize his happiness is to appeal to these dueling instincts in women, embrace the entanglement for all its life-affirming exhilaration, and relish the blessings of womanly love. The rest is commentary.

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